Slow Cooked. Served Fast.
Offering only the best tastin’ barbecue is Dickey’s mission. Slow cooked, served fast is our promise to every customer. And, the opportunity to join a restaurant company with over 60 years of proven success is what we offer our franchises.
Simply put, we serve barbecue of the highest quality, we do so with the best group of people we can find, and we treat both our customers and business partners like family.
We’re committed to keeping Dickey’s one of the strongest barbecue brands in the country. We celebrate quality, choice and service so much so that “Slow Cooked, Served Fast.” isn't just a tagline. It's part of our history. It drives our business. It's what we're all about.
In fact, the secret to our business success is pretty straightforward. It’s written right on the back of each and every Big Yellow Cup.
Lip Smackin’ Numbers
Dickey’s currently has more than 85 restaurants. Our growth over the past ten years relies on the success of each and every store. It's why our focus is quality – quality food, quality service, quality operations – from each and every restaurant. Restaurant profitability is the driving force behind many of our facility design and engineering initiatives. Our Owner/Operators benefit from a team that researches ways of reducing initial investment. From new restaurant layouts to higher-efficiency equipment, we're developing different methods to deliver higher capacity and return on investment. But even as we evolve these details – we don’t change our core commitment to quality and service.
Finger Lickin’ Customers
We know our core brisket lovin’ customers. And, more importantly, we know how to communicate to them in a way that resonates. And, to appeal to a broader customer base, we also offer a variety of food options, such as home-style sides, salads, family packs, desserts and more. And we continue to develop new and exciting products to further expand our loyal customers.
Rib Ticklin’ Locations
Our goal isn't to put restaurants everywhere. Our goal is to put them where we think they will succeed. Our development team uses the best tools available to help you choose a site with the highest possible potential. Using market analysis and site evaluation techniques we’ve honed since 1941, we gather the valuable data needed for proper site selection. When we throw your knowledge of the local community into the mix, you are fully armed with all the tools to select a site that meets your specific needs.
Knee Slappin’ Partners
We're very selective about who we choose to join the Dickey’s family. Whether it's an Owner/Operator or employee, we select only the best of the best. Once you're part of the family, you'll receive world-class training that fully prepares you for the road ahead as well as marketing and operation support.
Foot Stompin’ Support
There's much more to operating a successful Dickey’s restaurant than serving food. Our franchise training will provide you with the skills to help build a successful business in today's competitive marketplace. We offer training that covers a broad range of technical and managerial skills. And we offer marketing guidance that is first-class. Our marketing team turns innovative ideas into winning programs that resonate with our customers. And they keep our brand strong, consistent and meaningful from store to store.
Great Tastin’ Service
It's our mission to ensure that a each and every Dickey’s customer receives truly outstanding service whether they visit a restaurant in Dallas, Denver or Dover. Our operations team will work directly with you to ensure that you're operating at the highest level ... and living up to the Dickey’s name.That's why the back of each and every Dickey's Big Yellow Cup reads:
"Lip Smackin', Finger Lickin', Rib Ticklin', Knee Slappin', Foot Stompin', Great Tastin' "
Not only is it great barbecue. It's good business. Click here to read more about what it takes to become part of the Dickey's family