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AS THE NATION'S TOP BARBECUE BRAND WE'VE GOT A LOT TO TALK ABOUT.

Brand Champion: Sherri Povolo
Published:
21 Aug 2017

Brand Champion: Sherri Povolo

In today’s technology-centered world, social media is a crucial component of marketing strategy and one that can be easily implemented by each Owner/Operator for their store. One Dickey’s Barbecue Pit Owner/Operator goes above and beyond for her store’s Facebook page and has seen great success!

Sherri Povolo of WI-0716 has had smokin’ sales which partly can be attributed to her social media presence—and her most recent car show. Povolo constantly keeps her guests updated on Facebook with in-store events and promotions both system-wide and specific to her location, which not only drives foot traffic to her store, but also keeps her guests informed and excited about upcoming events!

Keep up the work, WI-0716!