construction

REAL ESTATE &
CONSTRUCTION

Dickey’s Barbecue will assist you during multiple phases of the development process from site view to design and construction. In addition, we also provide support from the development team in these areas: Architectural building design and engineering support, review of site during due diligence phase, approved contractors list Bid review and comparison, construction project management, assistance with development of construction timeline, and assistance with vendor ordering from a preferred vendor list.

bbq-university

TRAINING &
OPERATIONS

We provide a comprehensive training program at Barbecue University, an intensive three-week training program that teaches the skills needed to open and operate a Dickey’s Barbecue Pit. Barbecue University trainees will spend one week in the classroom and two weeks in our training restaurants. In the classroom, trainees will work through the Dickey’s Operations Manual and learn from our barbecue experts. Classes consist of lectures, reading, homework assignments, group activities, demonstrations, quizzes and a final exam. Yep, it’s class.

marketing

MARKETING

Our marketing department operates as an in-house advertising agency. We have teams in creative, social media, public relations, community marketing, web content and media buyers on-site to optimize the brand experience at every touch point. Our in-house team has extensive knowledge of the fast-casual industry while considering the unique culture of barbecue when creating communications. Having in-house capabilities allows us greater flexibility and the ability to turn projects around quickly with cost efficiencies, and most importantly, high-level creative deliverables that produce marketing results. Dickey’s Barbecue branding efforts are immediately recognizable and memorable, working on multiple levels to drive sales and build customer loyalty.

I love coming to my store every day. I love the Dickey's Standards, as they are here to help me. I love the Dickey's Home Office staff as they help me resolve problems, and I appreciate marketing as I have seen how their efforts have driven sales in my local store.

Jay Rhodes , State College, PA

Image of Jay Rhodes
Jay Rhodes
State College, PA
Image of Erik Forrest
Amberly Patrick
Cleburne
Image of Skyler Jones
Skyler Jones
Idaho
Image of Tom Ryan Wenrich
Ryan Wenrich
Kansas City, MO
Image of Tom Tiffany Oder
Tiffany Oder
Mesa, AZ
Image of Tom Ronnie Baucom
Ronnie Baucom
Waco, TX
dickeys logo on a brick wall
Shane Ables
Coppell, TX
three dickeys owner
J. Wabs, A. Pasten & C. James
Rancho Santa Margarita, CA
Stacey Hart
Stacey Hart
Charlotte, NC
Jay Rhodes
Jay Rhodes
Altoona, PA
Michael Tucker
Michael Tucker
La Quinta, CA
Brandon Philp
Brandon Philp
Camp Hill, PA
Brandon McBrier
Brandon McBrier
Erie, PA