*Families can enjoy a stress-free meal as Dickey’s makes back to school easier with free kids’ meals all weekend long* As families gear up for the back to school season, **Dickey’s Barbecue Pit** is helping make the transition smoother with a **Kids Eat Free Weekend** from **August 8 to 10**. Guests can receive **one free kid’s meal with any $12 purchase**, available **in store, online at dickeys.com, or on the Dickey’s app using code KEFOLO.** The family-focused promotion offers a delicious and convenient option during a busy time of year, giving parents a break and kids a meal they’ll love. “Back to school season can be full of excitement and a little chaos,” said [**Laura Rea Dickey**](https://www.youtube.com/watch?v=jBwMSloYmJo), CEO of Dickey’s Barbecue Restaurants Inc. “We want to support families during this time with a warm, easy, and affordable meal that brings everyone together.” Dickey’s kid’s meals feature fan-favorite items like pulled pork or chicken sliders, served with a kid’s roll, choice of side, and a drink — perfectly portioned for little BBQ lovers. “At Dickey’s, family is at the heart of everything we do,” said [**Roland Dickey Jr.**](https://www.youtube.com/watch?v=g16PhKFJ3qc), CEO of Dickey’s Capital Group. “Offering Kids Eat Free for an entire weekend is just one way we’re showing up for parents as they head into a new school year.” The **Kids Eat Free** offer is valid at participating locations for dine-in, online at **[dickeys.com](http://www.dickeys.com/)**, and **also available on the Dickey’s app** with a **$12 minimum purchase**. To redeem online or in the app, simply enter **promo code KEFOLO** at checkout. To find your nearest Dickey’s or place an order, visit [**www.dickeys.com**](http://www.dickeys.com/) or download the **Dickey’s app**. ## About Dickey’s Barbecue Restaurants, Inc. Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.** Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. For more information, visit [**www.dickeys.com**](http://www.dickeys.com). For franchise opportunities, visit [**www.dickeysfranchise.com**](http://www.dickeysfranchise.com).

CEO Magazine: Secret Sauce: Laura Rea Dickey & Roland Dickey Jr

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