A little bit sweet and a little bit salty
Published: 02 Feb 2015
At Dickey’s we love helping our local communities! That’s why our new foundation, Barbecue, Boots & Badges, is so exciting. Barbecue, Boots & Badges is a foundation committed to leaving a footprint on the communities we serve by providing funding and resources to law enforcement, firefighters and their families. The new charity slogan signifies what we hope to accomplish by, “Serving Those Who Serve Us.”
Along with our new foundation, Dickey’s Barbecue is announcing the national roll-out of our new line of potato chips. A percentage of each bag sold will benefit Barbecue, Boot & Badges. Guests can try the new chips and give back to their local law enforcement and firefighters starting March 1 when the chips are available nationwide!
The artisan crafted potato chips come in three bold flavors you’ll be craving:
Original – Thin cut potato chips with a simple, traditional flavor that pairs perfectly with slow smoked barbecue.
Barbecue – Flavored with the same special blend of spices used in Dickey’s famous barbecue sauce that has been passed down for generations.
Jalapeno Cheddar – For those who like a bold kick of spice, fresh jalapeno flavor with a tangy cheddar finish.
Dickey’s new chips will even include a way to give back to Barbecue, Boot & Badges with a special QR code on each bag. Grab a bag next time you’re at your local Dickey’s Barbecue Pit and help us “Serve Those Who Serve Us.”