DICKEY’S BARBECUE LOOKS TO THE FUTURE WITH A SMALLER, FASTER PROTOTYPE
Published: 14 Oct 2015
With barbecue burning up the fast-casual segment, Dickey’s Barbecue Pit—the category leader with $426 million in sales in 2014 (up 29 percent from the previous year)—is not marinating in its success. This week, the 74-year-old chain, rolled out its fourth-generation store design, in Dallas. And the new store hits all the current fast-casual hot buttons as Dickey’s aims to stay in front of the competition....read more.
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