Fast Casual: Walmart stores now carrying Dickey's sausage
Published: 15 Apr 2016
Customers can now buy sausage from Dickey's Barbecue Pit throughout 3,000 Walmart stores around the country, according to a company press release. The retail giant is carrying three flavors, including Original Smoked Polish Sausage, Smoked Spicy Cheddar Sausage and Hot Links.
"By offering our sausages on Walmart shelves, we are offering our guests yet another way to enjoy our authentic Texas-style barbecue at home for their summer barbecue or family gathering," said Tamala Fowler, Dickey's VP of research and development and purchasing
During the launch, Walmart customers can find Dickey's brand of sausages in easy to find bunker displays in many stores, which will feature the products prominently in the center of the frozen food aisle. The displays will also be featured during Memorial Day weekend, Fowler said.
Dickey's sausages follow the recent retail launch of its buttery rolls in United Supermarkets, Jewel-Osco and Brookshire Brothers grocery stores in 2015.
After the initial launch in select Walmart stores, Dickey's sausages will also be available in other grocery stores nationwide, with outlets to be announced at a future date, Fowler said.