Franchising.com: Dickeys to Africa
Published: 27 Dec 2019
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Dickey’s Barbecue Pit is bringing authentic, Texas-style barbecue to Egypt with a planned opening in Cairo in late spring/early summer next year. The world’s largest barbecue franchise signed with the
Swinder Group to introduce Dickey’s slow-roasted meats and savory sides to Africa for the first time.
“Since my family opened the first Dickey’s in 1941, we’ve made it our mission to serve as many guests as possible the very best barbecue out there,” says Roland Dickey, Jr., CEO of Dickey’s Capital
Group. “With this new partnership, Dickey’s Legit. Texas. Barbecue. will soon be available on four continents.”
In addition to over 500 locations in North America, Dickey’s opened its first international location in the Middle East in 2018 and the first Dickey’s is South America is slated to open in Brazil this coming June.
“Dickey’s looks forward to our partnership with the Swinder Group,” says Jim Perkins, Vice President of International Development for Dickey’s Barbecue Pit. “Swinder Group’s operators, the Toama
family, are a perfect mix of intellect, professionalism and business acumen.”
“We are excited to bring a little bit of Texas to Egypt,” says Abdelrahman Toama. “We love Dickey’s food and atmosphere and know others here will too.”