*Nation’s largest barbecue brand treats kids to free meals with purchase, making family dinners easier and more affordable*
Dickey’s Barbecue Pit is making the back-to-school season even sweeter for families by offering Kids Eat Free nights starting August 11, 2025. From 4 p.m. to close at participating U.S. locations, guests can enjoy one free Kids Meal with a purchase of $12 or more, helping families gather around the table for delicious, pit-smoked barbecue without breaking the budget.
The offer is available for both in-store dining and convenient online ordering through [Dickey’s.com](https://www.dickeys.com/) or the Dickey’s App. To redeem online, guests simply need to add $12 worth of barbecue favorites to their cart along with a [Kids Meal](https://www.dickeys.com/menu/everyday/kids-meals/kids-meal-plate) and enter promo code: KIDSB2S at checkout. The promotion is limited to one free Kids Meal per qualifying order and cannot be combined with other offers or discounts. Available for a limited time.
“At Dickey’s, family is at the heart of everything we do,” said [Laura Rea Dickey](https://www.youtube.com/watch?v=xi1SDbjMPPY), CEO of Dickey’s Barbecue Restaurants, Inc. “We know back-to-school can be a busy and expensive time for parents. Our Kids Eat Free nights give families a chance to slow down, enjoy a great meal together, and make meaningful memories.”
From tender brisket to pulled pork sandwiches and classic Southern sides, Dickey’s offers a variety of options sure to please every member of the family. Each Kids Meal includes a kid-sized entrée, choice of one of Dickey’s signature sides, and a drink, ensuring little ones leave with full bellies and big smiles.
“Our brand has always been about bringing communities together,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=bEdC8FEo_9Q), CEO of Dickey’s Capital Group. “This promotion is one more way we can give back to our loyal guests, welcome new families into our barbecue family, and make mealtime special during a busy season.”

## Back-to-School Kids Eat Free Promotion Details
- When: Starting August 11, 2025, from 4 p.m. to close - Where: Participating Dickey’s Barbecue Pit locations across the U.S. - Offer: One free Kids Meal with $12+ purchase (limit one per qualifying order) - How to Redeem: In-store or online at [Dickey’s.com](https://www.dickeys.com/) or the Dickey’s App - Online Orders: Add $12 in barbecue items and a Kids Meal to your cart, then use code: KIDSB2S at checkout - Restrictions: Cannot be combined with other offers or discounts. Available for a limited time.
For more information, to view the menu, or to find a participating location, visit [www.dickeys.com](https://www.dickeys.com/) or download the Dickey’s App.

## About Dickey’s Barbecue Restaurants, Inc.
Founded in 1941 by the Dickey family, [Dickey's Barbecue Restaurants](https://medium.com/@glendavosburghtx/sizzling-dispute-dickeys-fires-back-at-franchisee-misrepresentation-and-new-york-times-coverage-9c4989e04d9b), Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed.
With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.
Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.
For more information, visit [www.dickeys.com](http://www.dickeys.com/). For franchise opportunities, visit [www.dickeysfranchise.com](http://www.dickeysfranchise.com/).

Laura Rea Dickey, CEO of Dickey's, talks with Matt Caputo of the New York Post

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