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PRESS RELEASES

*Guests Enjoy Buy One Sandwich, Get One Free and Double Rewards Points on Friday, May 16 — In Store, Online, or Through the Dickey’s App*
 

Dickey’s Barbecue Pit, the world’s largest barbecue restaurant brand, is firing up the flavor this **National Barbecue Day**, Friday, May 16th, with an irresistible offer for fans of slow-smoked meats and Southern hospitality.
 

**For one day only**, guests can enjoy **Buy One Sandwich, Get One Free** and **Double Points** when they use their **Big Yellow Cup Rewards** in-store, online at [dickeys.com](https://www.dickeys.com), or through the Dickey’s app.
 

“[National Barbecue Day](https://www.youtube.com/watch?v=-qgFRHn-CaU) is more than a celebration of great food — it’s a tribute to the tradition of barbecue that brings people together,” said [**Laura Rea Dickey**](https://soundcloud.com/modrnbusiness/laura-rea-dickey-ceo-of-dickeys-barbecue-pit), CEO of Dickey’s Barbecue Restaurants, Inc. “At Dickey’s, we’re proud to be part of America’s barbecue story, and we want to thank our loyal guests by offering even more value and flavor this Friday.”
 

Dickey’s Barbecue Pit has served up its signature *Legit. Texas. Barbecue.™* since 1941, and today, the brand continues to grow with locations across the U.S. and internationally. Whether guests are craving **hickory-smoked** [**brisket**](https://www.dickeys.com/menu/everyday/signature-pit-smoked-meats/brisket), **pulled pork** or **smoked chicken**, the BOGO sandwich offer is the perfect way to share the ‘cue with family or friends.
 

“We’ve built this brand on quality, consistency, and community,” said [**Roland Dickey, Jr.**](https://roland-dickeyjr.com/), CEO of Dickey’s Capital Group. “National Barbecue Day is the perfect time to welcome new guests and reward our regulars. It’s a day to celebrate all things barbecue—and there’s no better place to do that than at Dickey’s.”
 

To redeem the **Buy One, Get One Free sandwich** offer and earn **double loyalty points**, guests must be enrolled in the **Big Yellow Cup Rewards Program**, available for free on the Dickey’s app or online.
 

**Details:**
 
- **What:** National Barbecue Day at Dickey’s 
- **When:** Friday, May 16, 2025 
- **Offer:** Buy One Sandwich, Get One Free + Double Points for Rewards Members 
- **Where:** In-store, online at [dickeys.com](https://www.dickeys.com), or through the Dickey’s app 

Celebrate the smoky, savory joy of barbecue with Dickey’s and make this National Barbecue Day one to remember.
 

 


## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed.
 

With more than 866 restaurants across eight concepts in the U.S. and several countries, [Dickey’s Barbecue Franchise](https://franchise.dickeys.com/) and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.**
 

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. 

For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com.

Celebrate National Barbecue Day at Dickey’s with Hot BBQ Deals

Texas-born brand thanks police officers nationwide with a week of appreciation, slow-smoked barbecue, and heartfelt gratitude.

This May, <a href="https://www.dickeys.com/">Dickey’s Barbecue Pit</a> is proud to celebrate National Police Week by honoring the courageous men and women who serve and protect our communities. As part of the celebration, Dickey’s is offering a 20% discount to all police officers who show valid ID or wear their uniform from May 12–18, 2025 at participating locations.

In the spirit of National Barbecue Month and deep community roots, Dickey’s is using this special week to give back to the officers who selflessly dedicate themselves to public service.

"At Dickey’s, we believe in honoring the everyday heroes who keep our neighborhoods safe," said <a href="https://iconicexpress-mag.com/Laura-Dickey-CEO-of-Dickeys-Barbecue-Pit-Top-10-Influential-Leaders-of-2025.php">Laura Rea Dickey</a>, CEO of Dickey’s Barbecue Restaurants, Inc. "This week – and every week – we are grateful for the courage, sacrifice, and heart that our police officers demonstrate. Sharing a meal is one of the simplest ways we know to say ‘thank you.’”

Dickey’s Barbecue Pit, founded in 1941, has a long tradition of serving authentic, slow-smoked barbecue with genuine hospitality. The brand’s commitment to community values runs just as deep as its Texas roots.

<a href="https://www.youtube.com/watch?v=Mp6jMIsf3gA">Roland Dickey, Jr.</a>, CEO of Dickey’s Capital Group, emphasized the importance of showing support for law enforcement. “Our first responders deserve recognition not just during National Police Week, but year-round. At Dickey’s, we are proud to stand with the brave men and women who work tirelessly to protect and serve. It’s our privilege to serve them, in return, with a hearty plate of Texas-style barbecue and a heartfelt thank you.”

Throughout National Police Week, Dickey’s invites all officers to enjoy their favorite slow-smoked classics – from brisket and pulled pork to ribs and more – while being honored for their invaluable service to the community.


**Promotion Details:**

- **Offer:** 20% off for police officers with valid ID or uniform
- ** Dates:** May 12–18, 2025
- **Participating Locations:** All Dickey’s Barbecue Pit restaurants nationwide

Dickey’s Barbecue Pit is proud to serve those who serve their communities, with every plate a small token of the brand’s deepest thanks.

 

<h3>About Dickey’s Barbecue Restaurants, Inc.</h3>

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed.

With more than 866 restaurants across eight concepts in the U.S. and several countries, <a href="https://franchise.dickeys.com/">Dickey’s Barbecue Franchise</a> and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.

For more information, visit <a href="http://www.dickeys.com/">www.dickeys.com</a>. For franchise opportunities, visit <a href="http://www.dickeysfranchise.com/">www.dickeysfranchise.com</a>.

Dickey’s Honors Police with 20% Off During National Police Week

*Dickey’s Mesquite Celebrates 30 Years of Texas-Style Barbecue Line up before 11 AM on May 15 for your chance to win Barbecue for a Year*
The smoke’s been rollin’ for 30 years at Dickey’s Barbecue Pit in [Mesquite](https://www.dickeys.com/locations/texas/mesquite/gus-thomasson-rd), and now it’s time to celebrate the way only [Dickey’s](https://www.dickeys.com/) can — with unbeatable barbecue, big-time prizes, and a two-day party you won’t forget.


The celebration kicks off **Wednesday, May 14** at **3700 Gus Thomasson Road** with a pre-party full of deals and good times:


- **30-cent wings**
- **30-cent Big Yellow Cups**
- **$1 raffle tickets** available all day


And it’s all for a great cause — **every raffle ticket benefits The Dickey Foundation**, which supports first responders across the country.


“It’s an incredible honor to carry forward the legacy that MJ Breaux built here in Mesquite,” said **Shaun Connell**, the new franchise owner of the Mesquite location. “This store has been part of the community for 30 years, and I’m thrilled to take the reins and keep that tradition going strong. This celebration isn’t just about marking a milestone — it’s about honoring the past and looking ahead to an even bigger future.”




## Thursday, May 15 — The Big Anniversary Bash


The real party happens on Thursday, and **you’ll want to line up before 11 AM** — that’s your best chance to win **Barbecue for a Year**, one of four grand prizes being raffled off during the day.


Plus, **the first 30 guests through the door** will receive a **signed Dickey’s cookbook** and a warm Texas welcome.


Starting when the doors open, guests can enjoy:


- **30% off their order**
- **30-cent wings**
- **30-cent Big Yellow Cups**
- **Live on-site broadcast from 99.5 The Wolf from 10 AM to 3 PM** with Smokey Rivers bringing the energy


“We’re a family-owned business, and we’ve been proud to serve families in Texas and beyond for over eight decades,” said [**Laura Rea Dickey**](https://iconicexpress-mag.com/Laura-Dickey-CEO-of-Dickeys-Barbecue-Pit-Top-10-Influential-Leaders-of-2025.php), CEO of Dickey’s Barbecue Restaurants, Inc. “This store in Mesquite represents the very heart of who we are — rooted in community, fueled by tradition, and committed to great food and service.”




## Entertainment, Prizes, and a Whole Lot of Barbecue


At 1 PM, the **North Mesquite High School Cheerleaders** kick things off with hometown pride, followed by a high-energy takeover at 2 PM by the **Dallas Mavericks**, featuring **MavsMan, Champ, and the ManiAACs.**


Throughout the day, guests can enter $1 raffles to win:




- A **75” TV**
- A **smoker**
- A **Red Bull fridge**
- **Dickey’s gift cards**
- And of course, **Barbecue for a Year** for four lucky winners
*Remember: You must be present to win.*






“This isn’t just a party — it’s a tribute to the loyalty and legacy of the Dickey’s family and our guests,” said [**Roland Dickey, Jr.**](https://www.youtube.com/watch?v=Mp6jMIsf3gA), CEO of Dickey’s Capital Group. “We’ve grown from a single location in Dallas to a global brand, but Mesquite is proof that no matter how far we go, we never forget where we came from.”




## Not in Mesquite? All of DFW is Celebrating


Even if you can’t make it to the Mesquite store, you can still join the celebration. On **Thursday, May 15**, visit any participating Dickey’s across the **DFW area** and use promo code **30YEARS** for **30% off your order** — in-store, online, or through the Dickey’s app.




So mark your calendars and come early.


**Dickey’s Barbecue Pit – Mesquite**
3700 Gus Thomasson Road
**May 14 & 15**
**Doors open early — line up before 11 AM on May 15 for your best shot at Barbecue for a Year.**


Three decades in Mesquite. One unforgettable celebration. Come be part of it.




## About Dickey’s Barbecue Restaurants, Inc.




Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed.


With more than 866 restaurants across eight concepts in the U.S. and several countries, [Dickey’s Barbecue Franchise](https://franchise.dickeys.com/) and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.**


Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*.


For more information, visit [**www.dickeys.com**](https://franchise.dickeys.com/). For franchise opportunities, visit [**www.dickeysfranchise.com**](http://www.dickeysfranchise.com/).

Dickey’s Mesquite Celebrates 30 Years of Texas-Style Barbecue 

*Nation’s Largest Barbecue Brand Serves Up a Helping of Gratitude to Healthcare Heroes with Special Offer May 6–12* 

This Nurse Appreciation Week, [Dickey’s Barbecue Pit](https://www.dickeys.com/) is firing up the pit to honor one of America’s most selfless professions. From May 6–12, nurses can enjoy **20% off their meals at all Dickey’s locations nationwide by simply showing a valid nurse ID.** 

“Nurses are the heart of healing,” said [Laura Rea Dickey](https://medium.com/authority-magazine/women-of-the-c-suite-laura-rea-dickey-of-dickeys-barbecue-on-the-five-things-you-need-to-succeed-426a650cf7e5), CEO of Dickey’s Barbecue Restaurants, Inc. “They show up day after day, offering hope, comfort, and strength when it’s needed most. Their service reminds us why it’s so important to show up for our communities with the same care and intention.” 

The promotion coincides with National Barbecue Month, making it a perfect time to bring comfort and recognition to those who give so much of themselves. Guests can expect to enjoy Dickey’s signature slow-smoked brisket, ribs, pulled pork, and classic homestyle sides—all served with the brand’s signature Southern hospitality. 

“When my grandfather started Dickey’s in 1941, it wasn’t just about barbecue—it was about service. Service to neighbors, to families, to the community,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=_lZWN7cBnn4), CEO of Dickey’s Capital Group. “That same spirit lives in the work nurses do every single day. They are the first to step in and the last to leave, and they do it with compassion and strength.” 

The weeklong promotion is more than a discount—it’s a heartfelt thank you rooted in Dickey’s 83-year legacy of serving others. 

“At Dickey’s, we’re humbled to offer a small token of appreciation—a warm, slow-smoked meal, served with all the love and gratitude nurses deserve,” Laura Rea Dickey added. “It’s one way we hope to make them feel seen, valued, and celebrated.” 

**Nurse Appreciation Offer Details:** 

- **What:** 20% off for nurses with a valid nurse ID 
- **When:** May 6–12, 2025 
- **Where:** All participating Dickey’s Barbecue Pit locations nationwide 

“This is one of the most meaningful ways we can continue the legacy our family built the brand on,” Roland Dickey, Jr. shared. “We are honored to serve the people who spend their lives serving others.” 

This is Dickey’s way of saying thank you the best way they know how—with barbecue, and with heart. 

## About Dickey’s Barbecue Restaurants, Inc. 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

With more than 866 restaurants across eight concepts in the U.S. and several countries, [Dickey’s Barbecue Franchise](https://franchise.dickeys.com/) and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com.  

Dickey’s Barbecue Pit Offers 20% Off for Nurse Appreciation Week 

*20% Off for All Teachers with Valid ID, May 5–11, in Celebration of National Barbecue Month*
 

[Dickey’s Barbecue Pit](https://www.dickeys.com/) is turning up the gratitude and the smoke this May as the brand celebrates two of its favorite occasions: **National Barbecue Month** and **Teacher Appreciation Week**. To honor the educators who shape the future every day, Dickey’s is offering **20% off for all teachers with valid school ID**, available at participating locations nationwide from **May 5 through May 11, 2025.** 

“Teachers are some of the most important people in our communities,” said [**Laura Rea Dickey**](https://www.goerie.com/story/business/2017/08/16/she-s-leader-pit/19641095007/), CEO of Dickey’s Barbecue Restaurants, Inc. “They give so much of themselves—often behind the scenes—and we want them to know we see them. Barbecue is all about comfort, community, and care. This Teacher Appreciation Week, we’re proud to serve those who serve our kids with heart and purpose every day.” 

This heartfelt promotion is part of Dickey’s larger celebration of **National Barbecue Month**, during which the brand is rolling out promotions, special deals, and community appreciation efforts all May long. 

“Our family has always believed in giving back, and this initiative is especially meaningful,” said [**Roland Dickey, Jr.**](https://www.youtube.com/watch?v=OXAOgP_iOQ4), CEO of Dickey’s Capital Group. “Educators play a vital role in the lives of our children and in building strong communities. If we can brighten their day with a warm meal and a little appreciation, then we’re doing our job right.” 

The 20% discount for teachers is available **in-store, online, and on the Dickey’s App** at participating locations nationwide with proof of school ID. 

 
## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

With more than 866 restaurants across eight concepts in the U.S. and several countries, [Dickey’s Barbecue Franchise](https://franchise.dickeys.com/) and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.** 

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. 

For more information, visit [www.dickeys.com](http://www.dickeys.com/). For franchise opportunities, visit [www.dickeysfranchise.com](http://www.dickeysfranchise.com/).  

Dickey’s BBQ Honors Teachers with Appreciation Week Promotion

*Forks Up, Y’all! Dickey’s Launches a Flavor-Packed May with New Menu Stacks, Big Rewards and Thank-You Deals for Everyday Heroes*



Fire up the pit – it’s our time to shine! May marks National Barbecue Month, and nobody does it bigger or better than [Dickey’s Barbecue Pit](https://www.dickeys.com/), the world’s largest barbecue brand. All month long, Dickey’s is bringing the sizzle with crave-worthy promotions, appreciation offers for our everyday heroes, and the debut of the exciting new "Smoke Stacks" menu.



“This is our month! It’s the one time of year when the whole country joins us in celebrating the slow-smoked craft we live for every day," said [Laura Rea Dickey](https://ovationup.com/laura-dickey-podcast/), CEO of Dickey’s Barbecue Restaurants, Inc. “We’re pulling out all the stops to make sure every guest feels the love – from stacked-up Smoke Stacks to heartfelt appreciation offers for teachers, nurses and first responders. We’re excited to make May a true barbecue celebration for everyone!”


From Thursday, May 1 through Saturday, May 31, guests can dig into a feast of special events and offers, including:




- Smoke Stacks Spring Campaign (May 1 – August 31): Introducing next-level barbecue—guests can choose or build their own stack of Dickey’s favorite menu items, like the mouthwatering Brisket Mac Stack.

- Graduation Catering Specials (May 1 – early June): Celebrate your grads with 10% off catering orders of $100 or more, available in-store, online, or through the Dickey’s app.

- Teacher, Nurse, and Law Enforcement Appreciation Weeks: Say thanks with 20% off meals for educators, nurses, and officers showing valid employment ID.

- National Barbecue Day (May 16): It's a barbecue blowout: Buy One Sandwich, Get One Free, plus double Big Yellow Cup Rewards points.

- Memorial Day (May 26): Bring the ‘cue to your crew with $10 off Group Packs.

- National Brisket Day (May 28): Enjoy a one-day-only offer for Rewards members plus $5 [brisket sandwiches](https://www.dickeys.com/menu/everyday/sandwiches-a-la-carte/brisket-sandwich-1) for all guests.

“Barbecue is more than a meal. It’s an experience, a celebration, and a connection to our roots,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=OXAOgP_iOQ4&&t=3s), CEO of Dickey’s Capital Group. “National Barbecue Month gives us a chance to honor the traditions we’re built on and to thank the communities that have made Dickey’s a part of their family for over 80 years. We couldn’t be more excited to fire up the pits and make this May our biggest, boldest one yet!”

Dickey’s Barbecue Pit invites everyone to grab a fork, grab a friend, and join in the National Barbecue Month festivities because life’s just better with barbecue.
Forks up, y’all—let’s ‘cue the celebrations!




## About Dickey’s Barbecue Restaurants, Inc.


Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed.



With more than 866 restaurants across eight concepts in the U.S. and several countries, [Dickey’s Barbecue Franchise](https://franchise.dickeys.com/) and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.



Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.

For more information, visit [www.dickeys.com.](https://www.dickeys.com/) For franchise opportunities, visit [www.dickeysfranchise.com. ](https://franchise.dickeys.com/)


Dickey’s Barbecue Pit Fires Up National Barbecue Month with Stacks, Deals & More

*Barbecue is Back—Bringing the Flavor, the Smoke, and the Heart of Texas to the Pacific Northwest* 

The pit is fired up, the smoke is rolling, and the doors are wide open—[Dickey’s Barbecue Pit](https://www.dickeys.com/) is **officially back in Issaquah!** Reopening today under the ownership of new franchisee Sky Zhen, the restaurant at 710 NW Gilman Blvd, Suite D105, is once again serving its signature slow-smoked meats and Southern hospitality to a community ready to celebrate. 

**“This isn’t just day one—it’s a homecoming for Texas-style barbecue in Issaquah,”** said [Laura Rea Dickey](https://ovationup.com/laura-dickey-podcast/), CEO of Dickey’s Barbecue Restaurants, Inc. “We’re reestablishing a neighborhood staple and reigniting our connection to the people of Issaquah. With Sky Zhen at the helm, we’re excited to bring that warm, smoky Texas flavor back to the city we love.” 

From hickory-smoked brisket to tender [pulled pork](https://www.dickeys.com/menu/everyday/signature-pit-smoked-meats/pulled-pork-1), juicy ribs, and fan-favorite sides like mac & cheese and barbecue beans, Dickey’s is ready to feed your cravings. Whether you’re dining in, picking up for the family, or catering your next celebration, the new Issaquah location is built to serve up comfort and community in every bite. 

And it’s not just the locals who are excited. “Seeing Issaquah come alive with Legit. Texas. Barbecue.™ again is exactly what we love to do,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=OXAOgP_iOQ4&t=3s), CEO of Dickey’s Capital Group. “We’re proud to have Sky on board and confident this location will become a vibrant gathering place for good food and great memories.” 

The buzz around town is real—and it smells like perfectly smoked brisket. 

So whether you’re a longtime fan or a first-time guest, now’s the time to head over to Dickey’s Barbecue Pit in Issaquah and get a taste of what real barbecue is all about. The pit is hot, the doors are open, and the welcome is as warm as the smoked sausage coming off the grill.
 

## About Dickey’s Barbecue Restaurants, Inc. 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

With more than 866 restaurants across eight concepts in the U.S. and several countries, [Dickey’s Barbecue Franchise](https://franchise.dickeys.com/) and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.** 

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. 

For more information, visit [www.dickeys.com](http://www.dickeys.com/). For franchise opportunities, visit [www.dickeysfranchise.com](http://www.dickeysfranchise.com/).  



Dickey’s Barbecue Pit Opens in Issaquah, WA with Sky Zhen


*James & Tawana Wright Celebrate Resilience, Rebuilding and Legit. Texas. Barbecue.™ *



The pit is fired up and the doors are swinging open once again in [Fredericksburg](https://www.dickeys.com/locations/virginia/fredericksburg/fredericksburg). After a devastating fire sparked by a neighboring business forced a temporary closure last fall, James and Tawana Wright – the committed husband-and-wife team behind [Dickey’s Barbecue Pit](https://www.dickeys.com/)—are back and ready to serve their community with the same warmth and flavor they’re known for.
 


“This restaurant is more than just a business – it’s a part of our story and our community,” said James Wright, who has proudly operated the Fredericksburg location for years. “We kept paying our people even when the doors were closed because we believe in showing up for our team and now, we’re showing up again for Fredericksburg with Legit. Texas. Barbecue.”
 


To celebrate their return, the restaurant is hosting a Grand Reopening Celebration from April 22–27, featuring can’t-miss deals for guests:
 

- $2 Pulled Pork Sandwich with the purchase of a Big Yellow Cup 
- Free Pulled Pork Sandwich with the purchase of any 1 Meat Plate 
- $9.45 Pit Boss Special – ¼ lb. pulled pork, one individual side, Texas toast, and a Lil Yellow Cup 
- 

Located at 100008 Southpoint Parkway, Fredericksburg, VA 22407, the restaurant has long been a neighborhood favorite for authentic, slow-smoked Texas barbecue. And now, with a refreshed space and renewed energy, the Wrights are ready to fire up the pit and welcome guests back to the table.
 

“James and Tawana are the kind of owners every brand hopes for,” said [Laura Rea Dickey](https://www.theceomagazine.com/executive-interviews/food-beverage/laura-rea-dickey/), CEO of Dickey’s Barbecue Restaurants, Inc. “They lead with compassion, integrity, and grit—and they make you proud to wear the Dickey’s name. This reopening isn’t just a comeback. It’s a celebration of perseverance.”
 

Throughout the unexpected closure, the Wrights remained committed to their team and guests. Their leadership and loyalty were never in question—just like the quality of their cue.
 

“What James and Tawana have done—rebuilding with heart and hustle—is the definition of resilience,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=OXAOgP_iOQ4), CEO of Dickey’s Capital Group. “Their passion and drive are what make this brand more than a business. It’s a family. And when one of us rises, we all rise.”
 

 

Now, as the hickory smoke once again drifts across Southpoint Parkway, it’s more than a reopening. It’s a return to purpose, pride, and pit-smoked joy. 

“We’ve been counting down the days,” James Wright added. “This isn’t just about reopening. It’s about reuniting with the community that stood by us. And now we get to thank them the best way we know how: with a plate full of Texas barbecue.”
 


 
## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

 

With more than 866 restaurants across eight concepts in the U.S. and several countries, [Dickey’s Barbecue Franchise](https://franchise.dickeys.com/) and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

 

For more information, visit [www.dickeys.com.](http://www.dickeys.com/) For franchise opportunities, visit [www.dickeysfranchise.com.](http://www.dickeysfranchise.com/)  

 

Dickey’s Barbecue Pit in Fredericksburg Reopens Months After Fire

*All-Pork Sausage Ropes Hit International Shelves as Brand Expands Its Smoky Footprint*  

 

The pit-smoked flavor of Texas is heading overseas as [Dickey’s](https://www.dickeys.com/) Barbecue Pit announces the international expansion of its All-Pork Sausage Ropes into South Korea. In partnership with Nature’s SunGrown Foods, Inc., Dickey’s retail products will hit shelves starting in April – marking a major milestone for the brand's global footprint. 

 

This expansion, led by Sales Director Derek Howerton, represents the first time Dickey’s retail products will be available in an international market. It is part of the company’s broader strategy to bring authentic, Texas-style barbecue to more fans around the world through both its growing restaurant presence and retail product line. 

 

“This is an incredibly exciting time for our brand,” said Shayla Bell, Vice President of Purchasing and Retail for Dickey’s. “Our All-Pork Sausage Ropes have been a fan favorite in the U.S., and now South Korean consumers will get to experience the same quality and flavor that defines Dickey’s. We’re thrilled to be working with Nature’s SunGrown Foods to make this a reality.” 

 

The sausage ropes, made with premium pork and Dickey’s signature seasoning blend, are smoked low and slow to capture the authentic Texas flavor that has made the brand a household name in American barbecue. 

 

“This international leap for our retail products is another exciting chapter in the Dickey’s growth story,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=OXAOgP_iOQ4), CEO of Dickey’s Capital Group. “We’ve been focused on taking our restaurant brand worldwide and now, our retail products are traveling alongside us. It’s a huge step for the company.” 

 

With a strong presence already in Canada, the UAE, and other international markets on the restaurant side, Dickey’s is leveraging that momentum to drive its retail division forward. This expansion into South Korea represents the first major retail product launch outside the U.S. and it won’t be the last. 

“Retail growth has always been part of our long-term vision,” said [Laura Rea Dickey](https://ovationup.com/laura-dickey-podcast/), CEO of Dickey’s Barbecue Restaurants, Inc. “As we open new restaurants globally, it’s a natural extension to offer our premium products at retail as well. We want fans everywhere to enjoy Dickey’s whether they’re dining in-store or shopping for our products in their local markets.” 

 

With retail shelves in South Korea soon to feature Dickey’s iconic sausage, the global appetite for authentic barbecue continues to heat up. 

 

## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

 

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.**

 

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. 

 

For more information, visit [www.dickeys.com](http://www.dickeys.com/). For franchise opportunities, visit [www.dickeysfranchise.com](http://www.dickeysfranchise.com/).

Dickey’s Barbecue Heats Up Global Markets with Korean Retail Debut 

 
*A portion of proceeds from April 18 will help fund education for orphaned and at-risk children across the globe* 

  

On Friday, April 18, something extraordinary is happening inside a barbecue joint on [Sheridan Boulevard](https://www.dickeys.com/locations/colorado/westminster/westminster). The Dickey’s Barbecue Pit in Westminster will be filled not only with the aroma of hickory-smoked brisket but with the uplifting voices of children who’ve endured unthinkable hardship and are now singing their way toward a better future. 

  

The Matsiko World Orphan Choir, made up of children from some of the world’s most vulnerable communities, will perform a moving, one-of-a-kind benefit concert inside the Westminster dining room from 6:00 PM to 7:00 PM. These children don’t just sing. They share stories of resilience, faith and dreams still unfolding. And on this night, every bite of barbecue will help carry those dreams even further. 

  

In the spirit of Doing Good on Good Friday, **20% of all sales** throughout the day will be donated to Matsiko Children International, a nonprofit that provides long-term educational sponsorships to orphaned and at-risk children around the world – giving them the tools to break cycles of poverty and thrive. 

  

“I’ve never met a group of kids who sing with such joy, knowing how far they’ve come,” said Bobby Rusnak, owner of the Westminster Dickey’s. “When you hear them perform, you feel something deep inside. We wanted to open our doors and our hearts to be part of their journey.” 

  

Since 2004, Matsiko Children International has sponsored thousands of children through university or vocational school, changing not only their lives but entire communities. The choir travels to raise awareness and share the power of what’s possible when kids are simply given a chance. 

  

“These children are not defined by their past. They’re defined by their promise,” said Don Windham, Founder and President of Matsiko Children International. “With each note they sing, they remind us of the strength of the human spirit and what’s possible when we choose compassion.” 

  

The Dickey’s Barbecue brand, now in its 83rd year, continues to stand firm in its belief that food can bring people together as well as fuel something much greater than a meal. 

  

“At [Dickey’s](https://www.dickeys.com/), we’re more than a restaurant. We’re a family,” said [Laura Rea Dickey](https://www.dmagazine.com/publications/d-ceo/2019/december/women-leaders-laura-rea-dickey-ceo-of-dickeys-barbecue/), CEO of Dickey’s Barbecue Restaurants, Inc. “And when you welcome these children into your dining room, into your city and into your heart, you realize the true meaning of community.” 

  

“The work Matsiko is doing is truly transformational. It’s lifting lives through love, education and opportunity,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=weddpg9ZWOI), CEO of Dickey’s Capital Group. “We’re proud to stand beside them and I want to give a special thanks to our Westminster owner, Bobby Rusnak, for leading with heart and bringing this beautiful event to life. This isn’t just a concert, it’s a moment that reminds us all of what’s possible when community comes together.” 

  

Join us this Good Friday for a meal that feeds more than your appetite. Bring your family and friends, and experience an unforgettable evening of song, soul and support. Every meal matters and every guest helps make a difference. 

  

**Come dine for a cause at:**


**2Dickey’s Barbecue Pit 
8715 Sheridan Blvd, Westminster, CO 80003 
Matsiko World Orphan Choir Performance | 6:00 PM – 7:00 PM 
20% of all sales on April 18 will be donated to Matsiko Children International**

 

## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

  

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

  

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

  

For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com 

 

Benefit Concert at Dickey’s Westminster with Matsiko Choir Apr 18 

*Crafted in Texas, Loved Nationwide: Premium Smokehouse Sausages Continue to Heat Up the Meat Aisle*

  

[Dickey’s Barbecue Pit](https://www.dickeys.com/) is proud to announce the expansion of its acclaimed Rancher’s Premium Smokehouse Sausage line in Walmart stores across the country. With an 11% increase in store count, more customers than ever will now have access to Texas-crafted smoked sausages that deliver authentic, bold flavor in every bite. 

  

Leading the expansion are three fan-favorites: 

1. Rancher’s Brisket Burnt Ends Sausage 
2. Rancher’s Bacon Cheddar Sausage 
3. Rancher’s Philly Cheese Steak Sausage 

  

Handcrafted using time-honored methods, Rancher’s Premium sausages are made from the finest cuts of meat and seasoned with a signature blend of spices. The result is a rich, smoky flavor rooted in the heritage of true Texas barbecue. 

  

“Our Walmart expansion is a direct response to growing demand,” said **Shayla Bell, VP of Purchasing and Retail for Dickey’s Barbecue Restaurants, Inc.** “People are craving real, honest-to-goodness smoked meats and Rancher’s delivers just that. Whether you grill them up for game day or slice them into your favorite dish, these sausages bring that Texas barbecue spirit home.” 

  

Since its launch in Spring 2024, Rancher’s Premium Smokehouse Sausage has quickly carved out its place as a go-to for high-quality, protein-rich smoked sausage options that never compromise on craftsmanship. 

  

“Rancher’s Premium is a natural extension of our brand’s core promise – real, pit-smoked flavor made with care and tradition,” said [Laura Rea Dickey](https://www.bizjournals.com/dallas/potmsearch/detail/submission/6549119/Laura_Rea_Dickey), CEO of Dickey’s Barbecue Restaurants, Inc.“It reflects everything our guests love about Dickey’s in a convenient, high-quality product they can bring into their kitchens. We’re proud to see it thrive at retail and especially proud to grow our presence with Walmart.” 

  

Consumers today are looking for more than just convenience. They’re looking for integrity in the products they bring home. Rancher’s Premium answers that call with bold, satisfying flavor and a standard of excellence that sets it apart in the sausage category. The brand’s strong performance and customer feedback have made it a standout at Walmart and beyond. 

  

“This is more than product placement. It’s a passion project,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=bEdC8FEo_9Q), CEO of Dickey’s Capital Group. “Every bite of Rancher’s Premium tells a story of tradition, quality and the Texas pride we pour into everything we do. We’re honored to see this brand grow alongside Walmart and bring premium barbecue-inspired sausage to more families across the country.” 

  

As consumers increasingly seek out convenient, authentic protein options, Rancher’s Premium is meeting the moment with a product line that reflects Texas values, flavor and quality. 

  

**Texas Made. Texas Proud.**

## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, [Dickey's Barbecue Restaurants,](https://dickeysrestaurantbrands.com/) Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

  

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

  

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

  

For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com 

Rancher’s Premium Expands in Walmart with 11% Increase in Store Count 

*Texas-style, slow-smoked barbecue keeps growing in Alberta with bold flavor, legendary hospitality and catering for every craving* 

  

[Dickey’s Barbecue Pit](https://www.dickeys.com/) is turning up the heat on its international momentum – and **Sherwood Park** is next in line to **experience the flavor**.  As part of its growing presence in Canada, the world’s largest barbecue concept is bringing its iconic, Texas-style barbecue to a brand-new location opening soon at **11 Athabascan Avenue #160, Sherwood Park, AB T8A 6H2.** 

  

With 866 locations across eight concepts worldwide, Dickey’s is building on its Alberta success by teaming up with local entrepreneurs **Nabeil Moussa** and **Ahmad Arwell** to bring its signature slow-smoked flavor to Sherwood Park. Already beloved in **Calgary**and **Leduc**, the brand’s arrival in Sherwood marks another exciting step in sharing authentic barbecue with communities across Canada. 

  

“Expanding into Sherwood is an exciting move for Dickey’s and a big win for barbecue lovers in Alberta,” said [Laura Rea Dickey](https://www.bizjournals.com/dallas/potmsearch/detail/submission/6549119/Laura_Rea_Dickey), CEO of Dickey’s Barbecue Restaurants, Inc. “We’re thrilled to partner with Nabeil and Ahmad, whose dedication to quality and community matches everything we stand for. Together, we’re not just serving barbecue – we’re delivering an experience.” 

  

From savory, pit-smoked meats to southern-style sides and sandwiches stacked high, the Sherwood location will offer dine-in, takeout, delivery and **customizable catering** for events of all sizes. Whether it’s a corporate lunch, birthday bash or backyard celebration, Dickey’s catering brings the flavor and the fun. 

  

“We’re fired up to bring the Dickey’s experience to Sherwood,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=rUkfrFHAQaQ), CEO of Dickey’s Barbecue Pit. “Every time we open a new store, we open a new door to connection, tradition and incredible food. Canada is hungry for bold, authentic barbecue and we’re ready to deliver – right to your table or your next event.” 

  

The team is hard at work preparing a grand opening celebration packed with giveaways, special offers and family-friendly fun. More details will be released soon but one thing is certain: **Sherwood is about to get smokin’.** 

  

For updates on the opening and all things barbecue, visit [www.dickeys.com](http://www.dickeys.com/) and follow Dickey’s Barbecue Pit on social media. 

  

## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

  

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.** 

  

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*,  *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. 

  

For more information, visit [www.dickeys.com](http://www.dickeys.com/). For franchise opportunities, visit [www.dickeysfranchise.com](http://www.dickeysfranchise.com/).

Dickey’s Expands in Canada with New Location in Sherwood

*$2.99 Pulled Pork Sandwiches | Free Barbecue for a Year Giveaway | Big Yellow Ticket Daily Drawings | $5 Sandwich Mondays Launch April 14 *

  

Barbecue lovers, rejoice! The [Dickey’s Barbecue Pit](https://www.dickeys.com/) located at [9004 Garland Road in Dallas](https://www.dickeys.com/locations/texas/dallas/garland-road ) is officially back under original management – and long-time fans have a lot to be excited about. From Friday, April 11 through Sunday, April 13, the store is hosting a Customer Appreciation Weekend packed with mouthwatering deals, giveaways, and a warm Texas welcome from returning franchisee Shahrukh Siddiqui. 

  

To celebrate the return to its roots, guests can enjoy Pulled Pork Sandwiches for just $2.99 all weekend long. And that’s just the beginning. Each day, the first 28 guests through the doors will receive a Big Yellow Ticket, earning them a spot in the store’s daily drawing to win Free Barbecue for a Year. That’s three lucky winners – one each day – who’ll get their barbecue fix all year long, on the house. 

  

“Coming back to this store feels like coming home,” said Shahrukh Siddiqui, the original franchisee of the Garland Road location. “This community means everything to me, and we’re bringing back that authentic Dickey’s experience our guests know and love—with the same great flavors, friendly service, and now even more value.” 

The Dickey’s leadership team is equally thrilled to see Siddiqui back at the helm. 

  

“We’re incredibly excited to have Shahrukh leading the charge again at Garland Road,” said [Laura Rea Dickey](https://www.bizjournals.com/dallas/potmsearch/detail/submission/6549119/Laura_Rea_Dickey), CEO of Dickey’s Barbecue Restaurants, Inc. “His commitment to guest service and operational excellence is unmatched, and this location is in the best possible hands.” 

  

[Roland Dickey, Jr.](https://www.youtube.com/watch?v=z397MREWjMM&t=1s), CEO of Dickey’s Capital Group, added, “Shahrukh has a legacy with our brand, and his return brings a renewed energy to the Garland Road store. We know he’s going to make it a neighborhood favorite once again.” 

  

And the great news keeps coming: Starting Monday, April 14, Dickey’s Garland Road will introduce $5 Sandwich Mondays! Guests can enjoy any classic sandwich for just five bucks, with a $1 upcharge for brisket. It’s the perfect start to every week and a delicious way to keep the celebration going. 

  

Don’t miss this chance to reconnect with a fan-favorite Dickey’s under familiar leadership, grab some unbeatable deals, and maybe even win Free Barbecue for a Year. Mark your calendars for April 11–13, and come hungry! 

  

## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

  

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

  

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

  

For more information, visit [www.dickeys.com.](http://www.dickeys.com/) For franchise opportunities, visit [www.dickeysfranchise.com](http://www.dickeysfranchise.com/) 

Dickey’s on Garland Rd Returns to Original Owners with Big Weekend! 

*Celebrate the season with 20% off festive family packs, available for a limited time* 

  

This Easter, Dickey’s Barbecue Pit is making mealtime easy, festive, and full of flavor with the launch of its [Easter ‘Cue Collection](https://www.dickeys.com/menu/everyday/game-day-mvps) – a limited-time menu of slow-smoked bundles perfect for family gatherings and spring celebrations. From now through **April 21, 2025**, guests can take **20% off** in-store, online and Dickey’s app orders with promo code **BUNNYCUE**. 

  

The **Easter ‘Cue Collection** features six seasonal meal packs crafted for convenience and crowd-pleasing flavor: 

**Easter Basket**
Includes 1 lb. of slow-smoked meat, two large sides, and four pieces of garlic buttered Texas Toast. Served with pickles, onions, and your choice of barbecue sauce. 

**Big Bunny Feast** 
Feeds a hungry group with 3 lbs. of slow-smoked meat (choose up to three types), four large sides, and eight pieces of garlic butter Texas Toast. Includes pickles, onions, and Dickey’s signature barbecue sauce. 

**Build-a-Basket** 
Customize your feast with 4 lbs. of slow-smoked meat (two meats, 2 lbs. each) and three family-size sides. Comes with garlic butter Texas Toast, pickles, onions, and barbecue sauce. 

**Easter Eggstravaganza Box** 
A flavorful combo featuring 24 wings, 18 slow-smoked ribs, a family side of mac & cheese, and a family side of cabbage slaw. Served with garlic butter Texas Toast, barbecue sauce, and house-made ranch dressing. 

**Spring Kickoff Kit** 
Great for weekend fun! 24 pit-smoked wings tossed in your choice of sauce, two large sides, six pieces of Texas Toast, and served with ranch, pickles, and onions. 

**Bunny Bites** 
Perfect for parties or snacking! Includes 24 sliders with your choice of one slow-smoked meat. Served with barbecue sauce, pickles, onions, and jalapeños. 

  

[Laura Rea Dickey](https://ovationup.com/laura-dickey-podcast/), CEO of Dickey’s Barbecue Restaurants, Inc., shared, 
“Easter is about slowing down, gathering with loved ones and creating meaningful moments – and great food is always at the heart of that. With our Easter ‘Cue Collection, we’re helping families spend more time enjoying each other and less time cooking. From the first bite to the last, we want every meal to feel like a celebration.” 

  

[Roland Dickey Jr.](https://www.youtube.com/watch?v=weddpg9ZWOI), CEO of Dickey’s Capital Group, added, 
“Our guests trust us to bring comfort, convenience and bold Texas flavor to their table. That’s exactly what this Easter lineup delivers. Whether you’re feeding a crowd or keeping it simple, the Easter ‘Cue Collection makes it easy to turn any spring gathering into something special.” 

  

Guests can enjoy **20% off** any in-store, online or Dickey’s app purchase using code **BUNNYCUE** through **April 21, 2025**.  

  

Make this Easter memorable with less time in the kitchen and more time around the table. From full feasts to snack-size favorites, Dickey’s Easter ‘Cue Collection is crafted to bring comfort, convenience and Texas-style flavor to every celebration. 

  

## About Dickey’s Barbecue Restaurants, Inc. 

 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

  

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.**

  

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. 

  

For more information, visit [www.dickeys.com](http://www.dickeys.com/). For franchise opportunities, visit [www.dickeysfranchise.com](http://www.dickeysfranchise.com/).

Hop Into Flavor with Dickey’s Easter ‘Cue Collection and BUNNYCUE Deal

**BREAKING: Dickey’s Barbecue Pit Announces Brisket Shortage…**
…if every loyal guest redeems this BOGO offer, we might run out. Maybe. But probably not. 

[Dickey’s Barbecue Pit](https://www.dickeys.com/) caused quite a stir this morning with a headline no BBQ lover ever wants to see: Brisket Shortage Alert! But fans can rest easy – this one’s just for laughs. 

**Happy April Fools’ Day.**
As the largest restaurant purchaser and provider of [brisket](https://www.dickeys.com/menu/everyday/signature-pit-smoked-meats/brisket) in the world, Dickey’s serves over 4.4 million pounds of hickory-smoked brisket every year. So no, the brand isn’t running out but it is dishing out some serious deals in celebration of its loyal guests. 

**BOGO Brisket Sandwiches – April 1 & 2**
For two days only, Dickey’s is offering Buy-One-Get-One Free Brisket Sandwiches to guests who use the code below:
Code: APR125
Valid April 1 and April 2, 2025
Expires April 2 at 11:59 PM CT
Available in-store, online and on the Dickey’s app. 

“We’re happy to celebrate our guests today with these fun offers,” said [Laura Rea Dickey](https://ovationup.com/laura-dickey-podcast/), CEO of Dickey’s Barbecue Restaurants, Inc. “We’ve certainly spent the last year being subject to fake news headlines from a few folks that prefer clickbait over substance. So in honor of truth, accuracy and the best brisket around, enjoy a free gift with purchase on us.” 

**BOGO Any Chicken Sandwich – Through April 4**
In addition to brisket, Dickey’s is spreading the love with a Buy-One-Get-One Free offer on any of its chicken sandwiches.
Code: CKN01
Valid now through April 4, 2025
Expires April 4 at 11:59 PM CT
Available in-store, online and on the Dickey’s app. 

“If we ever actually ran out of brisket, we’d declare a state of BBQ emergency,” joked [Roland Dickey, Jr](https://www.theceomagazine.com/executive-interviews/food-beverage/secret-sauce-laura-rea-dickey-roland-dickey-jr/)., CEO of Dickey’s Capital Group. “But as long as there’s smoke in the pit, we’ve got your back. And your brisket.” 

**Enter to Win Free Barbecue for a Year**

Guests who post a selfie with their BOGO Brisket Sandwich on Instagram by April 2nd, tag [@dickeysbarbecuepit](https://www.instagram.com/dickeysbarbecuepit/?hl=en) and use #AprilCue will be entered to win Free BBQ for a Year and that part’s no joke. 

There’s no brisket shortage here – just big flavor, big fun and a big thank-you to Dickey’s loyal guests. 

**About Dickey’s Barbecue Restaurants, Inc.**

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 
With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 
Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 
For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com.

Press Room