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Includes a list of locations, fun facts, milestones and other company information about Dickey's Barbecue Pit.

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Hot off the pit! Check out Dickey’s latest news.

PRESS RELEASES

Northern Colorado resident Jason Hubbard has acquired two local Dickey’s Barbecue Pit locations, bringing new ownership to the Fort Collins and Greeley communities as he makes a career shift from aerospace industry to barbecue. 

Hubbard brings his supply chain expertise from the aerospace industry and now owns the Dickey’s located at [2721 S. College Ave in Fort Collins](https://www.dickeys.com/locations/colorado/fort-collins/fort-collins) and [6628 W. 10th Street in Greeley](https://www.dickeys.com/locations/colorado/greeley/west-10th-st). A father of eight with deep ties to the region, his decision to become a Owner Operator was driven by a desire to connect with the local community and create a welcoming place for guests to enjoy [Legit. Texas. Barbecue. ](https://www.reddit.com/r/texashistory/comments/1ojaetq/84_years_ago_this_month_the_original_dickeys/) 

"Barbecue is about more than just great food; it’s about bringing people together," said Jason Hubbard. "As a father of eight, I know the importance of a community space where families can gather. I’m excited to apply my professional background to these locations and serve the Fort Collins and Greeley communities with the same dedication I give to my family." 

"We are a family business and we are strongest when our restaurants are led by Owner Operators who are deeply rooted in their communities," said [Laura Rea Dickey](https://www.forbes.com/councils/forbesbusinesscouncil/2025/10/03/franchising-is-not-for-everyone-and-thats-exactly-why-it-works/), CEO of Dickey’s Barbecue Restaurants, Inc. " Jason’s commitment to his family and his neighbors reflects the hospitality and care our brand was built on." 

To celebrate the new ownership, both locations will host a Guest Appreciation Event on Friday, February 6, offering in-store specials throughout the day including:
- $4.99 Pulled Pork Sandwiches
- Buy One, Get One FREE 2-Meat Plate (with the purchase of two Big Yellow Cups)
- Buy One Sandwich Combo, Get One 1/2 Off
- FREE Big Yellow Cup (with the purchase of a Brisket Sandwich)

Hubbard and his team invite longtime guests and first-time visitors alike to stop by and enjoy the specials to help celebrate the next chapter for the Fort Collins and Greeley communities. 

## About Dickey’s Barbecue Restaurants, Inc. 
Dickey's Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by World War I Veteran, Travis Dickey. For the past 85 years, Dickey’s Barbecue Pit has served millions of guests with Legit. Texas. Barbecue™, slow-smoked meats, savory sides, and the iconic Big Yellow Cup. The Dallas-based family-run barbecue franchise offers several slow-smoked meats and home-style sides with 'No B.S. (Bad Stuff)' included. 

For more information, visit www.dickeys.com. 

Media Contact: Lauren Lumbley [llumbley@dickeys.com](mailto:llumbley@dickeys.com)

From Aerospace to Barbecue: New Ownership in Fort Collins & Greeley

*BBQ fans can save $10 on orders of $55 or more with code BIGGAME10 when pre-ordering game day favorite* 
 

Dallas, TX — The big game is almost here and [Dickey’s](https://www.dickeys.com/) Barbecue Pit is helping fans prepare with legit pit-smoked wings, ribs and championship style barbecue. Whether you are tuning in for the football, the halftime show or the commercials, Dickey’s has game-day food covered. 
 

Whether hosting a full house or making your own *barbecuterie* board, the world’s largest barbecue restaurant provides customizable offerings so every guest can enjoy slow-smoked bbq while watching the champion action unfold. 
[![superbowl catering CTA (1).png](https://cms-www-dickeys-com.s3.amazonaws.com/superbowl_catering_CTA_1_60929a55c3.png)](https://www.dickeys.com/quote/catering?type=delivery)
 

“Game day hosting should be fun, not complicated,” said [Laura Rea Dickey](https://www.youtube.com/watch?v=vPNQZHs6kIU), CEO of Dickey’s Barbecue Restaurants, Inc. “We have the crew and the ’cue to feed any watch party, so guests can enjoy some of the best Texas barbecue in the world while cheering on their team.” 

 

[Catering](https://www.dickeys.com/quote/catering?type=delivery) to enjoy during the Big Game include:
 

- **Gridiron Wings & Ribs**: A combo of 24 Wings, 18 Ribs, Mac and Cheese, Cole Slaw Rolls, Dickey’s famous Barbecue Sauce and ranch dressing. 

- **Touchdown Sliders**: Slider platter comes stacked with 24 mini BBQ sandwiches, piled high with your chose of Slow-Smoked meat, pickles, onions and Barbecue Sauce. 

- **Picnic Pack**: Choice of one slow-smoked meat (1 lb), two large sides, four rolls and Barbecue Sauce 

- **Family Pack**: Choice of two meats (1 lb. each), three medium sides, six rolls and Barbecue Sauce. 

- **XL Pack**: Choice of 3 meats (1 lb. each), with four medium home-style sides, 8 Rolls and Barbecue Sauce. 

 

Whatever the choice, be sure to pre-order online or through the Dickey’s app using the code **BIGGAME10**now through Tuesday, February 3rd for **$10 off $55+** orders at participating locations. 

 

For more information, visit [dickeys.com](https://www.dickeys.com/menu/everyday) or follow [Dickey’s Barbecue Pit](https://www.instagram.com/dickeysbarbecuepit/) on social media. 

 
## About Dickey’s Barbecue Restaurants, Inc. 

 

Dickey's Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by Travis Dickey. For the past 85 years, Dickey’s Barbecue Pit has served millions of guests with *Legit. Texas. Barbecue™*, slow-smoked meats, savory sides, and the iconic Big Yellow Cup. The Dallas-based family-run barbecue franchise offers several slow-smoked meats and home-style sides with 'No B.S. (Bad Stuff)' included. 

 

For more information, visit [www.dickeys.com](https://www.dickeys.com).

Host the Ultimate Big Game Spread with Dickey’s Barbecue Pit

*Available In-Store or Carry Out Now Through Monday, January 26th * 

 As winter weather continues to impact communities across the country, Dickey’s Barbecue Restaurants is stepping up to support those on the front lines. In partnership with [The Dickey Foundation](https://www.thedickeyfoundation.org/), Dickey’s is offering a free pulled pork sandwich to first responders actively working during the storm. 

From Sunday, January 25 through Monday, January 26, active police officers, firefighters, and emergency aid workers in uniform can visit participating Dickey’s locations to enjoy a hot, pit-smoked pulled pork sandwich as a thank-you for their service during severe weather conditions. 

“Proudly supporting those who protect and serve is at the heart of who we are,” said [Laura Rea Dickey](https://www.youtube.com/watch?v=K0TKzuLBmek), CEO of Dickey’s Barbecue Restaurants, Inc. “Our goal is to continuously give first responders and their families the support they need to ensure their safety and success in the communities they serve—especially during moments when they’re called on the most.” 

The offer is redeemable in-store only and available system-wide at participating locations. Dickey’s will continue to monitor weather conditions and may extend the offer if severe conditions persist. 

“Our goal is to continuously give first responders the support they need to stay safe and strong in the communities they serve, especially during times when they are needed most,” said [Roland Dickey, Jr.](https://www.rolanddickeyjr.com/blog/dickeys-bbq-franchise-experience), CEO of Dickey’s Capital Group. 

For more information, visit dickeys.com or follow Dickey’s Barbecue Pit on social media. 

## About Dickey’s Barbecue Restaurants, Inc. 

Dickey's Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by Travis Dickey. For the past 85 years, Dickey’s Barbecue Pit has served millions of guests with Legit. Texas. Barbecue™, slow-smoked meats, savory sides, and the iconic Big Yellow Cup. The Dallas-based family-run barbecue franchise offers several slow-smoked meats and home-style sides with 'No B.S. (Bad Stuff)' included. 

For more information, visit [www.dickeys.com](https://www.dickeys.com/).

Dickey’s Barbecue Pit Thanks First Responders Amid Winter Storms

Neri Christian, franchisees of Dickey’s Barbecue Pit in Pueblo, CO has transformed their location and is celebrating with a smokin’ hot guest appreciation event as a thank you to the community. The event will be held at [1617 W US Highway 50](https://www.dickeys.com/locations/colorado/pueblo/pueblo-us-hwy-50), on Friday, February 6, from open to close featuring day-of promotions and activities for all to enjoy. 

To mark a new era and renew the restaurant's commitment to the Pueblo community, Christian and the team will kick off the day with an official Ribbon Cutting ceremony with the Chamber of Commerce at 10:50 AM. 

**Guest Appreciation Day Specials (Friday, Feb. 6 Only):**
- $4.99 Pulled Pork Sandwich: Dickey’s signature Slow-Smoked Pulled Pork 
- BOGO 2 Meat Plate: Buy One, Get One Free Two-Meat Plate (with the purchase of two Big Yellow Cups).
- Combo Deal: Buy One Sandwich Combo, Get One 50% Off.
- Brisket Bonus: Free Big Yellow Cup with the purchase of a Brisket Sandwich. 

"I am thrilled to take ownership of this location and continue the tradition of serving pit-smoked BBQ to the wonderful people of Pueblo," said Neri Christian. "This Guest Appreciation Event is our way of introducing ourselves to the neighborhood, thanking our loyal guests, and inviting everyone to come see what’s new." 

[Dickey’s Barbecue Pit](https://www.dickeys.com/quote/everyday?type=carryout) is known for its meats, which are smoked low and slow on-site every day, and homestyle sides. The Pueblo location welcomes the community to stop by, meet Christian, his family, and enjoy these exclusive offers on Friday, February 6. 

“Our 85-year legacy exists because of strong local communities and franchise owners who are deeply invested in them,” said [Laura Rea Dickey](https://theleadersglobe.com/magazine/laura-rea-dickey-transforming-an-83-year-old-barbecue-legacy-for-the-modern-era/), CEO of Dickey’s Barbecue Restaurants, Inc. “Seeing Neri bring people together in Pueblo through a Guest Appreciation Event is a great example of how meaningful local connections help small business grow and thrive.” 

**Event Details:**
- Date: Friday, February 6
- Time: Ribbon Cutting at 10:50 AM; Specials available all day.
- Location: 1617 W US Highway 50, Pueblo, CO
- Offers: Valid for in-store purchases only. 



## About Dickey’s Barbecue Restaurants, Inc. 
Dickey's Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by World War I Veteran, Travis Dickey. For the past 85 years, Dickey’s Barbecue Pit has served millions of guests with Legit. Texas. Barbecue™, slow-smoked meats, savory sides, and the iconic Big Yellow Cup. The Dallas-based family-run barbecue franchise offers several slow-smoked meats and home-style sides with 'No B.S. (Bad Stuff)' included.

Neri Christian Hosts Guest Appreciation at Dickey’s Pueblo, CO

*Available Now Through January 31* 


Fridays just got easier at Dickey’s Barbecue Pit®. America's largest barbecue brand is helping guests plan ahead with Fully Loaded Fridays, featuring a Buy One, Get One Free Giant Loaded Baker, available now through January 31. 


Packed with pit-smoked meats and classic [Dickey’s](https://www.audacy.com/wccoradio/events/17th-annual-end-hunger-together-radiothon-2026) sides, the [Giant Baker](https://www.dickeys.com/menu/everyday/loaded-baked-potatoes/giant-pit-smoked-loaded-baker-new) delivers a hearty solution for a cozy Friday night dinner and an easy next-day lunch. 


![Brisket Chili Baker_11zon.jpg](https://cms-www-dickeys-com.s3.amazonaws.com/Brisket_Chili_Baker_11zon_54eba0e41c.jpg)


“As the weather turns colder, folks are looking for warm, satisfying meals that work for more than one occasion,” said [Laura Rea Dickey](https://www.global-franchise.com/news/gf-podcast-laura-rea-dickey-of-dickeys-barbecue-pit), CEO of Dickey’s Barbecue Restaurants, Inc. “Fully Loaded Fridays brings back one of our most requested items while giving guests an easy, value-driven way to plan ahead and enjoy championship pit-smoked barbecue on their terms.” 


The Giant Baker’s size and versatility make it ideal for on the go dining, whether guests are ordering ahead, picking up on the way home, or planning meals for the weekend. 


![Bakers_11zon.png](https://cms-www-dickeys-com.s3.amazonaws.com/Bakers_11zon_4670b3e5a4.png)


“At the end of the day, it's about taking care of our guests looking for meals that work for today and tomorrow,” said [Roland Dickey, Jr.](https://www.youtube.com/watch?v=z397MREWjMM), CEO of Dickey’s Capital Group. “This limited-time offer brings together convenience and flexibility without compromising the quality Dickey's is known for.” 


Fully Loaded Fridays are available Fridays at participating locations now through January 31. Guests are encouraged to order ahead online to ensure availability and a smooth pickup experience. 


To learn more or place an order, visit www.dickeys.com.


## About Dickey’s Barbecue Restaurants, Inc.
 

Dickey's Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by Travis Dickey. For the past 85 years, Dickey’s Barbecue Pit has served millions of guests with Legit. Texas. Barbecue™, slow-smoked meats, savory sides, and the iconic Big Yellow Cup. The Dallas-based family-run barbecue franchise offers several slow-smoked meats and home-style sides with 'No B.S. (Bad Stuff)' included. 

For more information, visit www.dickeys.com.

Fully Loaded Fridays: BOGO Giant Bakers at Dickey’s

As families ease back into everyday routines after the holidays, Dickey’s Barbecue Pit, the world’s largest barbecue franchise, is helping make family meals more affordable. To kick off its 85th anniversary, Dickey’s is offering its fan-favorite Kids Eat Free promotion, every day nationwide beginning December 26, 2025, through January 31, 2026. 

For over eight decades, Dickey’s has been a place where families come together over Legit. Texas. Barbecue™. This anniversary kickoff honors that legacy while helping parents ease back into busy schedules. For every $15 adult meal purchased, guests can receive a free kids meal, complete with one slow-smoked meat, one homestyle side, and the iconic Lil’ Yellow Cup. The offer is available for dine-in, carry out and online orders at Dickeys.com, limited to one free kids meal per order. 

“Dickey’s is about bringing families together over great barbecue,” said [Laura Rea Dickey](https://digitalmag.theceomagazine.com/laura-rea-dickey-roland-dickey-jr/?r=global), CEO of Dickey’s Barbecue Pit. “Kids Eat Free everyday is a simple way for us to say thank you and to continue offering genuine value for folks. From December 26 to January 31, families can enjoy our traditional Sunday only Kids Eat Free offer, every day of the week.” 

Traditionally available on Sundays, the promotion expands to every day throughout January as part of Dickey’s anniversary kickoff, giving families more flexibility and more value during one of the busiest times of the year. 

“For 85 years, Dickey’s has been built on family, hospitality, and authentic Texas barbecue,” said [Roland Dickey, Jr](https://digitalmag.theceomagazine.com/laura-rea-dickey-roland-dickey-jr/?r=global), CEO of Dickey’s Capital Group. “This promotion celebrates our history while welcoming the next generation to the table.” 

With nearly a century of slow-smoked barbecue expertise, Dickey’s Barbecue Pit continues to deliver comfort, value, and memorable family moments, now with even more reason to celebrate. 

**About Dickey’s Barbecue Restaurants, Inc.**
Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts, because real barbecue can’t be rushed. 

With 387 locations in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com.

More Family Meals: Dickey’s Barbecue Pit Celebrates 85 Years With Kids Eat Free Starting December 26

**Honoring decades of slow-smoked excellence, community commitment and franchise longevity** 

Dickey’s Barbecue Pit, the world’s largest barbecue concept, is proud to celebrate a remarkable lineup of franchise milestone anniversaries this November. From one-year achievements to three-decade legacies, these anniversaries reflect the strength, longevity, and community impact that define the Dickey’s brand and its franchise partners. 

With stores marking one, five, fifteen, and thirty years of serving authentic, slow-smoked Texas barbecue, Dickey’s continues to honor the operators who uphold its tradition of quality and local connection. 

## November Franchise Anniversaries 

**1 Year**
• Oshawa, ON, Canada – Wilson Rd.
 

**5 Years**
• Dallas, TX – Wycliff Ave
• Bay St. Louis, MS
• San Francisco, CA
• San Carlos, CA 


**15 Years**
• Rock Springs, WY
• Eagan, MN
 

**30 Years**
• Irving, TX 


These franchise milestones underscore the resilience and passion of Dickey’s operators, whose commitment to their guests has fueled the brand’s continued growth.
 

“As a family company, longevity means everything to us,” said [Laura Rea Dickey](https://www.youtube.com/watch?v=xi1SDbjMPPY), CEO of Dickey’s Barbecue Restaurants, Inc. “We are incredibly proud of these operators for building relationships in their communities and serving our slow-smoked barbecue with heart. These anniversaries represent hard work, consistency, and the kind of hospitality that makes Dickey’s who we are.”
 

Roland Dickey Jr., CEO of Dickey’s Capital Group, echoed the sentiment. “Thirty years in Irving, fifteen years in Rock Springs and Eagan, five years across multiple cities, and a strong start in Oshawa. That kind of staying power does not happen by accident. Our franchisees are the backbone of our brand. Their dedication to great barbecue and great service is why Dickey’s continues to thrive decade after decade.”
 

For nearly 85 years, [Dickey’s Barbecue Pit](https://www.youtube.com/watch?v=RS8zx_iKjkY) has served communities with authentic Texas barbecue. These November anniversaries showcase the strength of a franchise system built on tradition, innovation and people who believe in doing things the right way every day. 
 
## About Dickey’s Barbecue Restaurants, Inc.

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed.
 

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.**
 

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*. 



For more information, visit [**www.dickeys.com**](http://www.dickeys.com/). For franchise opportunities, visit [**www.dickeysfranchise.com**](http://www.dickeysfranchise.com/).

Dickey’s Celebrates Franchise Milestones Across North America 

Dickey’s Barbecue Pit continues its growth across Canada with the grand opening of its newest location in the heart of Erin Mills. Located at 5100 Erin Mills Parkway, Mississauga, ON, L5M 4Z5, the restaurant is owned and operated by local franchisee *Muhammad Faisal* and business partners, *Imran Muzaffar* and *Zia-Ud-Din Qazi*, who are bringing the world famous, slow smoked barbecue experience into one of Ontario’s most vibrant communities. This location proudly offers halal menu options, strengthening Dickey’s commitment to serve diverse neighborhoods with meals that fit their lifestyles, values, and celebrations. 

Canada continues to be one of [Dickey’s](https://www.dickeys.com/) fastest growing international markets as more guests discover the authentic flavors perfected over four generations of Texas barbecue tradition. The Mississauga opening represents another key milestone as the brand expands its footprint throughout Ontario and beyond. 

“We are thrilled to continue growing across Canada and to welcome Muhammad and his team to the Dickey’s family,” said [Laura Rea Dickey](https://digitalmag.theceomagazine.com/laura-rea-dickey-roland-dickey-jr/?r=us), CEO of Dickey’s Barbecue Restaurants, Inc. “Our Canadian guests have embraced our Texas style barbecue with such enthusiasm. Opening in Mississauga allows us to serve even more families and introduce them to our slow smoked menu and warm hospitality. We look forward to celebrating many delicious moments with this community.” 

Guests in Mississauga can now enjoy Dickey’s signature smoked meats prepared fresh daily, including brisket, ribs, chicken, sausages, sandwiches, and classic sides. With halal options available, the new restaurant offers greater accessibility for families and groups seeking inclusive dining choices without compromising on flavor or authenticity. 

For franchise owner Muhammad Faisal, opening a Dickey’s in Erin Mills is both a proud business milestone and a chance to bring something special to the community. 

“I am excited to introduce Mississauga to the true taste of Texas barbecue and to offer halal options that reflect the needs of the families we serve,” said Faisal. “Dickey’s has an incredible legacy and a proven system, and I am honored to bring this brand to our neighborhood. Our team looks forward to welcoming guests, catering local events, and becoming a place where great food brings people together.” 

The new restaurant offers dine in, takeout, delivery, curbside service, and catering for gatherings of any size. 

For more information about franchise opportunities with Dickey’s Barbecue Pit, visit [https://franchise.dickeys.com/](https://franchise.dickeys.com/) or call 437-999-9284.

Dickey’s Barbecue Pit Now Open in Mississauga as Brand Accelerates Canada Expansion

Dickey’s Barbecue Pit is turning up the holiday cheer with the official launch of the 12 Days of Pitmas, a festive, fan-favorite celebration packed with free food, big prizes, and more than 60 chances to win. Beginning December 13, fans across the country can join the fun by following the brand’s official Instagram page at [@dickeysbarbecuepit ](https://www.instagram.com/dickeysbarbecuepit/?hl=en)for daily giveaways that brighten bellies and bring smiles all season long. 
 
The 12 Days of Pitmas has become one of [Dickey’s](http://dickeys.com) most anticipated annual traditions, and this year’s lineup delivers the biggest, boldest, most [barbecue-packed gifts ](https://www.dickeys.com/promos/current-deals)yet. From family-size meals to exclusive merchandise to BBQ for an entire year, Dickey’s is making December unforgettable. 
 
## **A Season of Giving: 12 Days of Free Prizes and Pitmas Cheer**

Each day from December 13–24, Dickey’s will announce a new giveaway on Instagram. Prizes include iconic fan favorites, exclusive Pitmas bundles, and festive surprises designed to celebrate the world’s largest barbecue brand and its loyal guests.
 
Here’s a first look at this year’s Pitmas prize lineup:

**Day 1**: Loaded Baked Potato Bar that serves 12

**Day 2**: Limited edition cooler, apron, and a $50 Dickey’s gift card

**Day 3**: Free pulled pork sandwich and a Dickey’s mug

**Day 4**: Pit Boss Picnic Package featuring a Picnic Pack and cookbook

**Day 5**: Free Rack of ribs, rib rub, and barbecue sauce

**Day 6**: Four Texas Rangers tickets and a $50 gift card (three winners)

**Day 7**: Triple Points in the Big Yellow Cup Rewards app

**Day 8**: Free Holiday Big Yellow Box

**Day 9**: Five thousand Big Yellow Cup Rewards Points and a Red Bull Mini Fridge

**Day 10**: Free catered lunch for 12 and twelve Dickey’s cookbooks

**Day 11**: Two 2-meat plates and two Big Yellow Cups

**Day 12**: The ultimate Pitmaster Package, limited edition cooler, limited edition aprons, and BBQ for an entire year for 12 lucky winners 

From curated meals to cookbooks to once-in-a-lifetime fan experiences, Pitmas promises something free and fun for everyone.
 
**How to Enter**

Participation is simple:
Follow [@dickeysbarbecuepit](https://www.instagram.com/dickeysbarbecuepit/?hl=en) on Instagram.
Watch for the daily Pitmas post starting December 13.
Enter by following the instructions on each giveaway announcement.
 
Winners will be selected throughout the campaign with more than 60 total winners receiving unforgettable Pitmas surprises.
 
**Keeping the Season Bright**
“Pitmas is our way of saying thank you to our guests for filling our tables and supporting our Pitmasters all year long,” said [Laura Rea Dickey,](https://digitalmag.theceomagazine.com/laura-rea-dickey-roland-dickey-jr/?r=global) CEO of Dickey’s Barbecue Restaurants, Inc. “This is one of the most joyful campaigns we run, and we’re thrilled to bring even bigger prizes, more winners, and a whole lot of holiday barbecue fun.”
 
**The 12 Days of Pitmas** is designed to spark excitement, boost holiday spirit, and drive social engagement through exclusive rewards only available to Dickey’s online community. With free food, amazing prizes, and Pitmas cheer, this December promises to be one to remember.
 
Rules, terms and conditions can be found [HERE](https://acrobat.adobe.com/id/urn:aaid:sc:US:66a64aef-4e44-4e2f-820e-68c191790b96)! 

## About Dickey’s Barbecue Restaurants, Inc.

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

With 387 locations in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of [Roland Dickey Jr.](https://www.offthemrkt.com/lifestyle/power-couple-roland-dickey-jr-and-laura-rea-dickey-leading-dickeys-barbecue-pit-franchise-to-new-heights), CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.

Dickey’s Barbecue Pit Launches the 12 Days of Pitmas

Littleton just got a whole lot smokier. The new [Dickey’s Barbecue Pit ](https://www.dickeys.com/) located at [8176 South Wadsworth Boulevard](https://www.dickeys.com/locations/colorado/littleton/littleton) in Littleton, Colorado, is officially open, and the team is kicking things off the way barbecue should be celebrated. With community. With generosity. And with plenty of good food. On Saturday, December 13, guests are invited to join an all day Grand Opening celebration that brings together great meals, great deals, and a great cause. From 3:00 pm to 6:00 pm, Mike Boyle will broadcast live from the restaurant as guests enjoy some of the best values Dickey’s has ever offered in Colorado. 

- **Full racks of ribs for $15**
- **Sandwiches for $5**
- **Sides for $3**

And here is the part that matters most. With every rack, sandwich, and side sold, Dickey’s will donate $2 to the Chatfield Youth Football Association. There is no extra fee. No special code. Just neighbors supporting neighbors through the simple act of sharing a meal.
 
**A Community First Kickoff**
“We could not be more excited to open our doors in Littleton,” said Bobby Rusnak, franchisee of the new location. “This community shows up for each other. Supporting the Chatfield Youth Football Association felt like the perfect way to show that we intend to show up too. We want every family, every athlete, and every guest to feel right at home with us.”
 
Dickey’s CEO [Laura Rea Dickey](https://www.youtube.com/watch?v=K0TKzuLBmek) echoed that heart for community connection. “Littleton is a special place and we are honored to become a part of it,” said Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. “Bobby and his team embody what makes our brand truly family. Hospitality, generosity, and a deep commitment to serving their neighbors. We cannot wait to welcome guests in for a celebration that fuels both the stomach and the spirit.”
 
**Grand Opening Celebration Details**
Date: Saturday, December 13, 2025
Live Broadcast and Benefit: 3:00 pm to 6:00 pm 

**Special Pricing:**

- **Full racks of ribs for $15**
- **Sandwiches for $5**
- **Sides for $3**

**Giveback**: Dickey’s donates $2 per rack, sandwich and side to Chatfield Youth Football Association
 
This is the kind of event that brings a community together. Whether you are stocking up for dinner, grabbing food before the Broncos game, or simply in the mood for slow smoked comfort, this celebration is the perfect way to kick off Littleton’s newest barbecue home.
 
The new Dickey’s Barbecue Pit in Littleton is open now and ready to serve the community with the same warmth, generosity, and Texas style flavor that has defined the brand for almost 85 years. 


## About Dickey's Barbecue Restaurants, Inc.
[Founded in 1941](https://www.dickeys.com/company/our-story) by the Dickey family, Dickey's Barbecue Restaurants, Inc., is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts because real barbecue can’t be rushed. 

With 387 locations in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of [Roland Dickey Jr](https://digitalmag.theceomagazine.com/laura-rea-dickey-roland-dickey-jr/?r=global)., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.

Littleton Welcomes the New Dickey’s Barbecue Pit with Big Flavor, Big Deals, and Big Heart on December 13

*The world’s largest barbecue concept celebrates continued success in Canada with its newest store opening this December at 400 Main Street North* 

 

[**Airdrie, Alberta, Canada**](https://urldefense.proofpoint.com/v2/url?u=https-3A__www.google.com_maps_search_400-2BMain-2BStreet-2BNorth-2B-250D-250A-2B-250D-250A-2BAirdrie-2C-2BAlberta-2C-2BCanada-3Fentry-3Dgmail-26source-3Dg&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=7lSH0ufdYXTDMWE02jIKzLeVTWlKfe4LvQx0046sGWs&m=0LDF6JpipyaMFoiYl75Da0isp6YFuBZBS-6q1OgFm_veXBzBQBMYyTu16soJ_7CZ&s=uv7yJlVMAed-rnOx_e6KoN5ppUpbrcYuGre3K8zZXGU&e=) — Dickey’s Barbecue Pit, the world’s largest barbecue brand, is firing up the pit once again in Airdrie, Alberta, as part of its rapidly growing Canadian expansion. The new restaurant, located at [400 Main Street North, Airdrie, AB T4B 2N1](https://urldefense.proofpoint.com/v2/url?u=https-3A__www.google.com_maps_search_400-2BMain-2BStreet-2BNorth-2C-2BAirdrie-2C-2BAB-2BT4B-2B2N1-3Fentry-3Dgmail-26source-3Dg&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=7lSH0ufdYXTDMWE02jIKzLeVTWlKfe4LvQx0046sGWs&m=0LDF6JpipyaMFoiYl75Da0isp6YFuBZBS-6q1OgFm_veXBzBQBMYyTu16soJ_7CZ&s=IRvOKPtA_vPD-0feXZIpn_zKh4S_YMFJp4UscUikJJg&e=), will officially open its doors this month, marking another milestone in Dickey’s international growth and its ongoing mission to share *Legit. Texas. Barbecue.™* with the world. 

 

“Opening in Airdrie is a tremendous opportunity,” said franchise owner Jamal Kayani. “We’re excited to bring real Texas barbecue to Alberta, where good food, strong community, and spirited hospitality go hand in hand. Our team is ready to serve the neighbors, families and friends who crave bold flavor and genuine connection.” 

 

The Airdrie opening follows a series of successful Dickey’s locations throughout Canada, reaffirming the brand’s belief that the Canadian market is perfectly suited for its slow-smoked barbecue, family-friendly atmosphere and southern-inspired warmth. 

 

“Canada has proven to be an outstanding market for Dickey’s,” said [Roland Dickey Jr.](https://www.rolanddickeyjr.com/blog/is-dickeys-expensive), CEO of Dickey’s Capital Group. “With each Canadian opening, we’re not just expanding our footprint, we’re expanding our legacy. [Dickey’s](https://www.youtube.com/watch?v=XcSyrcxEJWQ) resonates here because the values of family, community and great barbecue are truly universal.” 

 

Guests visiting the new Airdrie location can expect everything that’s made Dickey’s an American favorite for over eight decades: smoked brisket, fall-off-the-bone ribs, smoked chicken and a wide array of classic southern sides like mac and cheese, barbecue beans and fried okra. The new restaurant will offer dine-in, takeout, delivery, and catering options, giving guests a taste of Texas wherever they are. 

 

For [Laura Rea Dickey](https://www.youtube.com/watch?v=n7gaDKwS_zg&t=1s), CEO of Dickey’s Barbecue Restaurants, Inc., this opening is about more than great food. “We believe in creating more than great barbecue; we build community spaces where people gather, share and belong,” said Laura. “Airdrie is a natural next step in our Canadian journey, and we couldn’t be prouder to partner with Jamal and the Airdrie team to continue that tradition.” 

 

From its humble beginnings in Dallas in 1941, Dickey’s has grown into an international brand with locations across the United States and around the world. The company’s global expansion strategy has gained momentum in recent years, with Canada emerging as a cornerstone market for future growth. 

 

“The response from our Canadian guests has been incredible,” added Roland Dickey Jr. “They love authentic, handcrafted barbecue and the genuine hospitality that comes with it. That’s what makes openings like Airdrie so meaningful. It’s proof that good barbecue knows no borders.” 

 

The new owner is inviting locals to experience firsthand what makes Dickey’s a household name for barbecue lovers everywhere. 

 

“Bringing this brand to Airdrie feels like welcoming family,” said Jamal Kayani. “It’s more than a restaurant. It’s a place for connection, laughter and Texas-sized hospitality.” 

 

## About Dickey’s Barbecue Restaurants, Inc. 

 
Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature *Legit. Texas. Barbecue.™* Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

 

With 387 locations in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of **Roland Dickey Jr., CEO of Dickey’s Capital Group**, and **Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.** 

 

Dickey’s has been recognized on Newsweek’s 2022 "*America’s Favorite Restaurant Chains*" list, *Nation’s Restaurant News* 2024 top fast-casual brands for value, and *USA Today’s* 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of *Fast Casual’s* “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include *Entrepreneur’s* Top 500 Franchise and *Hospitality Technology’s* Industry Heroes list. The brand has been featured by *Fox News*, *Forbes*, *Franchise Times*, *The Wall Street Journal*, and *People Magazine*.

Dickey’s Barbecue Pit Expands with New Airdrie, Alberta Store

*Lunch Provided by Dickey’s Barbecue Pit in Richland, WA* 

The Dickey Foundation, the charitable arm of Dickey’s Barbecue Pit, proudly awarded an $8,200 grant to the Richland Fire Department to support frontline safety and emergency response efforts in the Tri-Cities region. The grant funded two High Power Battery Saw Bundles along with two additional Diamond Priya blades, critical tools that assist firefighters in complex rescue operations, vehicle extrications, and structural emergencies. 

 

The presentation took place on Tuesday, November 18th, from 12:15 p.m. to 1:15 p.m., at Station 74, located at 2710 Duportail St, Richland, WA 99352. Following the grant ceremony, attendees enjoyed a complimentary lunch provided by Dickey’s Barbecue Pit in Richland, WA, courtesy of franchisee [Ken Bush](https://franchise.dickeys.com/ideal-franchise-owner/case-studies/#Ken%20Bush). 

 

The new high-power battery saws will enhance the department’s capabilities on calls where speed, precision, and reliability are essential. This equipment allows firefighters to quickly access trapped individuals, breach compromised structures, and perform time-sensitive rescues with improved efficiency and safety. 
![Richland (1).jpg](https://cms-www-dickeys-com.s3.amazonaws.com/Richland_1_006fd9d05f.jpg) 


 

“Supporting first responders is core to who we are as a brand,” said [Laura Rea Dickey](https://www.youtube.com/watch?v=n7gaDKwS_zg&t=1s), CEO of Dickey’s Barbecue Restaurants, Inc. “While we smoke our brisket low and slow, when there is a first responder grant request we can fulfill, we move fast. The Dickey Foundation is honored to make this donation to the Richland community.” 

 

Richland Fire Department leaders expressed deep appreciation for the contribution and emphasized the impact this equipment will have on their operations. 

 

“This grant directly strengthens our ability to respond to emergencies across Richland,” said Deputy Chief Randy Aust of the Richland Fire Department. “The new saw bundles are essential tools that enhance both firefighter safety and the lifesaving work we do daily. We are grateful to The Dickey Foundation and to our local Dickey’s Barbecue Pit for supporting our mission and investing in our community.” 

 

Local franchisee, Ken Bush, continues to champion community involvement through his Richland [Dickey’s Barbecue Pit](https://www.rolanddickeyjr.com/blog/dickeys-bbq-franchise-experience) location. Ken is not just a multi-unit owner for Dickey’s, he’s part of the community and originally from Richland. His stores serve the area every day, and he is the reason Dickey’s awarded this grant, as he advocated on behalf of the donation and helped bring all parties together. Providing lunch for firefighters, city officials, and attendees was another way to honor the department’s service and strengthen the relationship between first responders and the community. 

 

“As someone who grew up here, supporting the Richland Fire Department is deeply personal,” said Ken Bush. “These firefighters show up for us every single day. Being able to help equip them with the tools they need to stay safe and save lives is an honor. This community has given me so much, and giving back is simply the right thing to do.” 


## About The Dickey Foundation 
[The Dickey Foundation](https://www.thedickeyfoundation.org/), formerly known as Barbecue, Boots & Badges, is the charitable arm of Dickey’s Barbecue Restaurants, Inc. Dedicated to supporting first responders across the United States, the Foundation provides essential safety equipment, protective armor, rescue gear, and financial support to enhance the safety and well-being of those who risk their lives to protect their communities. By partnering with local franchisees and communities nationwide, The [Dickey Foundation](https://www.yahoo.com/news/articles/texas-bbq-empire-celebrates-1-181919803.html?guccounter=1&guce_referrer=aHR0cHM6Ly91c2Mtd29yZC1lZGl0Lm9mZmljZWFwcHMubGl2ZS5jb20v&guce_referrer_sig=AQAAAHPqkXCUTbajROMSdjn-fTco9aCho7TmaIYXFW7iAxQz54DHpGrcXTTTgZ7bAl663OZKnD6uL8UIorUQTqhQPzispwEnENoJfPKbZcWaS2utRr2u88f6549OE-_k0iSQgHPRqga5IHjIm53FzwoZ2knTh0oVGs0Efc1a-HP3b3qp) works tirelessly to ensure first responders have the tools and resources they need to keep us all safe. For more information or to get involved, visit [www.thedickeyfoundation.org](https://www.thedickeyfoundation.org/). 


## About Dickey’s Barbecue Restaurants, Inc.
Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts because real barbecue can’t be rushed. 

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.

Dickey Foundation Gives $8,200 Grant to Richland Fire Department 

 

*Smoked comfort, family traditions and Bonus ‘Cue Cards for gifting, sharing and treating yourself*   

  

Dickey’s Barbecue Pit is stepping into the holiday season with gratitude, warmth and the flavors that bring families together. From stress-free Thanksgiving feasts to limited-time Black Friday and Cyber Monday gift card deals, Dickey's is making it easier than ever to share comfort, connection and classic Texas barbecue throughout the holidays. 

  

## Holiday Feasts Made Easy 

 

For Thanksgiving hosts looking to skip the stress without sacrificing tradition, [Dickey’s](https://www.tastingtable.com/2024886/restaurants-meat-lovers-should-try/) is bringing back its beloved lineup of holiday favorites. Guests can order whole smoked turkeys, hams, complete Holiday Feast bundles and all the classic sides that make the season feel special. With these heat and serve options, families get more time together and less time in the kitchen. 

  

## Holiday Gift Card Deals for Every Pitmaster Who's Hard to Shop For 

This year, Dickey's is offering three stacked e-gift card promotions to fit every budget, every wishlist, and every type of holiday shopper. 

  

**Now Through November 30th**

- Spend $25 on an e-Gift Card, Get a $5 Bonus 'Cue Card 
- Bonus Cards are redeemable: December 1-31, 2025 
Perfect for early shoppers, teacher gifts, stocking stuffers and small thank you surprises! 

**Black Friday Through Cyber Monday (Nov. 28-Dec.1)**
- Spend $100 on an e-Gift Card, Get $20 in Bonus 'Cue Cards 
- Bonus Cards are redeemable: January 1-February 28, 2026  
Ideal for gifting AND saving some barbecue goodness for yourself! 


  

**Cyber Monday Through December 31st**

- Spend $25 on an e-Gift Card, Get a $5 Bonus 'Cue Card 
- Spend $50 on an e-Gift Card, Get a $10 Bonus 'Cue Card 
- Bonus Cards are redeemable:  January 1-February 28, 2026 

Perfect for last-minute shoppers and anyone who believes barbecue is the best gift of all! 

  

“As families prepare to gather for Thanksgiving and the celebrations that follow, we want to help lighten the load,” said [Laura Rea Dickey](https://www.youtube.com/watch?v=n7gaDKwS_zg), CEO of Dickey’s Barbecue Restaurants, Inc. “Our holiday menu is built on warmth, tradition and time honored recipes. And our Bonus ‘Cue Cards are an extra way to say thank you to our guests who trust us with their most cherished holiday moments.” 

  

Dickey’s Thanksgiving offerings include cornbread dressing, baked potato casserole, green beans, buttery rolls and the brand’s signature whole pumpkin or pecan pies. These dishes help families create memorable meals without the stress of cooking all day. 

  

“The holidays have always meant togetherness and good food around the table,” said [Roland Dickey Jr.](https://www.offthemrkt.com/lifestyle/power-couple-roland-dickey-jr-and-laura-rea-dickey-leading-dickeys-barbecue-pit-franchise-to-new-heights), CEO of Dickey’s Capital Group. “These Bonus ‘Cue Card offers allow us to give back to our guests as they head into the biggest shopping days of the year. Whether they are planning Thanksgiving dinner, choosing a thoughtful holiday gift or picking up a meal to share with loved ones, we are grateful to be part of those traditions.” 

  

Guests are encouraged to place their Thanksgiving orders early to ensure availability. All Holiday Feast offerings, whole smoked meats and classic Thanksgiving sides can be ordered online, at dickeys.com, through the Dickey’s app or at your local Dickey’s for pickup or delivery. 

 

## About Dickey’s Barbecue Restaurants, Inc. 

 
Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

 

With 387 locations in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

 

For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com. 

 

 

 

Dickey’s Celebrates the Holidays with Thanksgiving and Cyber Deals 

*Free Family Event Celebrates Football, Barbecue and Thanksgiving Texas-Style* 
 
There’s nothing more Texas than barbecue and football, and this Thanksgiving season, Dickey’s Barbecue Pit is bringing both together for an unforgettable hometown celebration. 

On Saturday, November 22, from 1–3 p.m., fans are invited to Dickey’s Barbecue Pit 600 North Central Expressway North, McKinney, TX, 75070 for a free meet-and-greet with Pro Football Hall of Famer and Super Bowl Champion Drew Pearson, the Original Mr. "88". Guests can enjoy Rancher’s and Dickey’s sausage samples, free Red Bull, exclusive coupons, and holiday catering specials just in time for Thanksgiving week. 

And since this celebration lands right before one of the Cowboys’ biggest rivalry games of the year against the Eagles, it’s the perfect pre-game warm-up for families and football fans alike. 

“Barbecue, football, and family are what Texas does best,” said Laura Rea Dickey, CEO of [Dickey’s Barbecue Restaurants](https://www.canoncitydailyrecord.com/2025/09/18/dickeys-barbecue-pit-coming-soon-to-canon-city/), Inc. “This event is all about community and connection. We’re excited to celebrate the season with our guests, our retail partners, and one of the Cowboys’ all-time greats.” 

Guests who RSVP to receive a signed autograph will receive a special item. Attendees can also enjoy swag giveaways, exclusive retail coupons, and holiday catering discounts that make it easy to add big flavor to their Thanksgiving table. 

“Dickey’s has always been about bringing people together around the pit, the table, and the traditions that make Texas special,” said [Roland Dickey Jr.](https://www.youtube.com/watch?v=A8MWeC8Oag0), CEO of Dickey’s Capital Group. “We’re proud to partner with our retail division to give fans the chance to meet a Cowboys legend, enjoy great barbecue, and celebrate the season with true Texas pride.” 

Whether you’re a lifelong Cowboys fan or just looking for a fun, family-friendly way to spend the weekend, [Dickey’s Barbecue Pit](https://www.youtube.com/watch?v=n7gaDKwS_zg&t=1s) is serving up the ultimate combination of community, football and flavor. 

**The Dickey’s Retail Cowboy Alumni Activation will take place at:**
Dickey’s Barbecue Pit – 600 North Central Expressway North, McKinney, TX, 75070
- Date: Saturday, November 22nd
- Time: 1:00 – 3:00 P.M.
- Admission: Free to the public

Fans can RSVP and learn more at [Eventbrite.com](https://www.eventbrite.com/e/1708830170039?aff=oddtdtcreator). 

## About Dickey’s Barbecue Restaurants, Inc. 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

For more information, visit [www.dickeys.com](http://www.dickeys.com/). For franchise opportunities, visit [www.dickeysfranchise.com](https://www.dickeysfranchise.com/).

Dickey’s Teams Up with Drew Pearson for Cowboy Alumni Event

*Join the celebration with live radio from The Ticket, raffles, vendors and the best barbecue in town* 

 Smoke, sizzle and southern hospitality are taking over Bedford. [Dickey’s Barbecue Pit](https://franchise.dickeys.com/ideal-franchise-owner/case-studies/) is hosting an unforgettable **Grand Opening Celebration** on Saturday, **November 15th from 10 a.m. to 3 p.m. at 501 N. Industrial Blvd, Suite 100**, and everyone is invited. 

 

Guests can expect Texas-sized fun with a **live radio remote from The Ticket 96.7 FM,** local vendors, a caricature artist and games. Guests can also purchase $2 raffle tickets for a chance to win exciting prizes including a **75-inch TV, two smokers, a Red Bull cooler and Free Barbecue for a Year.** 

 

“Every time we have a Grand Opening celebration, we are not just firing up the pit, we are firing up the community,” said [Roland Dickey, Jr.](https://www.rolanddickeyjr.com/blog/dickeys-bbq-franchise-experience), CEO of Dickey’s Capital Group. “We are thrilled to be part of Bedford’s growing energy and cannot wait to share some amazing barbecue and even better memories.” 

 

Franchise owner **Shaun Connell** says the event captures the true spirit of Bedford. 

“We wanted this grand opening to feel like home. Full of warmth, flavor and community,” said Connell. “From the aroma of slow-smoked barbecue to the laughter around the tables, this day is about celebrating Bedford in the best way we know how. Come hungry, leave happy and be part of something special.” 

 

During the event, guests can enjoy exclusive specials such as **10 wings for $5, 25% off your total check, 5 pulled pork sandwiches for $30 and Kids Eat Free** with a $15 purchase. 

 

“Dickey’s is built on connection and good food bringing good people together,” said [Laura Rea Dickey,](https://www.rolanddickeyjr.com/blog/dickeys-bbq-franchise-experience) CEO of Dickey’s Barbecue Restaurants, Inc. “This grand opening captures exactly that — a community coming together to celebrate over authentic Texas barbecue.” 

 

### Event Highlights

**When:** Saturday, November 15, 2025 | 10 a.m. – 3 p.m. 
**Where:** 501 Industrial Blvd, Suite 100, Bedford, TX 

**What’s Happening: **

1. Live remote with The Ticket 96.7 FM 
2. Local vendors and caricature artist 
3. Games and family fun 
4. $2 raffles for prizes including a 75” TV, two smokers, Red Bull cooler, and Free Barbecue for a Year 
5. Specials: 10 wings for $5 | 25% off total check | Kids eat free with adult purchase | 5 Little Piggies deal (5 pulled pork sandwiches for $30 

## About Dickey’s Barbecue Restaurants, Inc. 

Founded in 1941 by the Dickey family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed. 

With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of [Roland](https://www.forbes.com/councils/forbesbusinesscouncil/2025/11/14/scaling-family-businesses-5-ways-to-balance-legacy-with-growth/) Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. 

Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine. 

For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com.

Press Room